
Planning a trip to the British seaside? You might want to check your wallet first. A recent survey has revealed the UK's most expensive coastal hotspot, where even the simplest pleasures—like an ice cream or renting a deckchair—can leave a dent in your holiday budget.
The Priciest Seaside Escape
The study, which compared costs across popular coastal towns, found that one destination stands out for its eye-watering prices. From snacks to sun loungers, visitors can expect to pay a premium for the classic British seaside experience.
Sun, Sea… and Sticker Shock
Key findings from the research include:
- Ice cream prices nearly double the national average
- Deckchair rentals costing significantly more than other resorts
- Parking fees that make city centres seem reasonable
- Accommodation rates that rival luxury destinations
Why the High Costs?
Experts suggest several factors contribute to the inflated prices:
- Exclusive location with limited space
- High demand from affluent visitors
- Premium positioning as a 'luxury' seaside retreat
- Year-round popularity reducing seasonal discounts
While the name of this costly coastal gem hasn't been revealed in our preview, the full report offers surprising insights into Britain's changing seaside economy and which traditional resorts are becoming prohibitively expensive for average families.