Yeezy Apparel, the fashion company founded by Kanye West, now known as Ye, has agreed to pay $950,000 to settle a lawsuit brought by the Los Angeles County District Attorney's Office over shipping delays and false advertising. The settlement comes less than two weeks after the lawsuit was filed, which accused the company of 'unlawful business conduct' dating back at least four years.
The complaint alleged that Yeezy violated a California law requiring online purchases to be delivered within 30 days. When delays occur, the company must either refund customers, replace goods, or provide written notice about the delay. The DA's office also claimed Yeezy made 'untrue or misleading statements' about its shipping capacity, particularly when customers paid extra for expedited delivery.
District Attorney George Gascón stated: 'Online consumers are entitled to protection against unwarranted fees and unreasonably long waits for purchases to arrive on their doorsteps. We will enforce state and federal laws governing online shopping in Los Angeles county.'
Legal experts suggest such cases are rare. Lauren E Willis, a law professor at Loyola Law School, noted that the government typically pursues false delivery claims only when it believes the business knew or should have known the statements were false. However, Hoon Chun, the DA's deputy head of consumer protection, confirmed his office is investigating 'dozens' of similar cases.
This is not the first such settlement; fast fashion retailer Fashion Nova paid $1.75 million in 2019 to resolve a similar case. Yeezy's lawyer, David Schindler, declined to comment, and the company did not respond to a request for comment.
