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Primark's £15 Rita Ora trainers divide shoppers

Primark's new £15 Rita Ora Sneakerinas have sparked a social media debate. Some shoppers love the 'balletcore' trend, while others say they look like school plimsolls. See the viral reaction.

Primark's £20 Crossbody Bag Flying Off Shelves

Shoppers are rushing to Primark for their stunning £20 vegan leather crossbody bag that's being hailed as a perfect designer dupe. Discover why this affordable fashion piece is causing such a buzz.

Primark's Fast Fashion Battle Against Shein & Temu

As ultra-fast fashion giants Shein and Temu dominate online shopping, Primark faces its biggest challenge yet. Discover how the high street favourite is fighting back against the digital disruptors.

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