The Dark Side of 'Shrinking Girl Summer'
The viral 'Shrinking Girl Summer' trend promotes extreme weight loss, but experts warn of its dangerous physical and mental health consequences. Here's why it's causing alarm.
The viral 'Shrinking Girl Summer' trend promotes extreme weight loss, but experts warn of its dangerous physical and mental health consequences. Here's why it's causing alarm.
Discover why copper hair is the hottest trend of 2024, driven by viral TikTok styles and celebrity influence. Find out how to achieve the look and where to shop for the best products.
New research reveals how bingo is making a surprising comeback among younger generations, blending nostalgia with modern twists.
A new trend sees Gen Z students opting for sleep over wild celebrations after receiving their exam results, sparking debates about modern student culture.
Discover why asymmetric hemlines are set to be the standout fashion trend of 2025, offering a fresh take on modern style and versatility.
Discover why Gen Z is embracing location-sharing apps like Find My Friends, turning real-time tracking into a cultural phenomenon and what it means for privacy.
A bizarre new social trend dubbed the 'Gen Z stare' is leaving many feeling unsettled. Discover what it is, why it's happening, and how to respond.
Once-popular alcopops are experiencing a revival, with sales booming among Generation Z. Discover why these sweet, fizzy drinks are back in fashion and what it means for the alcohol industry.
Football star Lauren James has ignited a fiery discussion about Gen Z's so-called 'quiet quitting' trend. Experts weigh in on whether young people are truly disengaging or simply redefining success.
A new study reveals that Generation Z is turning away from traditional alcopops, opting for more sophisticated drinks. Find out why this shift is happening and what it means for the beverage industry.
Generation Z is shaking up dining habits with early 6pm dinners, leaving older generations baffled. Is this the end of late-night meals?
Young Brits are turning to TikTok and Instagram for meal inspiration, leaving classic cookbooks behind. Discover the viral food trends taking over Gen Z's kitchens.
A growing trend among younger generations reveals that biweekly cleaning is becoming the standard. Discover why Gen Z and Millennials are redefining household chores.
An Australian recruiter reveals why employers are hesitant to hire Gen Z workers, citing entitlement, poor work ethic, and unrealistic expectations.
The Girl Guides have officially retired the 'Hostess Badge', sparking debate over traditional gender roles. Discover why Gen Z is leading this cultural shift.
Discover how Gen Z's skincare habits are reshaping the beauty industry, with insights from Vogue and Boots.
Young Brits are swapping pricey gym contracts for home workouts, with 40% of Gen Z preferring DIY fitness over traditional memberships. Discover the trends reshaping the fitness industry.
Move over, October – Gen Z is bringing Halloween festivities to July with viral parties, spooky decor, and pumpkin-spiced everything. Discover the quirky reasons behind this growing trend!
Comedian Megan Stalter sparks a new sleepwear trend with 'Osborne Nightwear', as Gen Z embraces comfort and style in their bedtime wardrobe.
A new survey shows California's Gen Z voters prioritise social justice issues over traditional political concerns, reshaping the electoral landscape.
Stars are now revealing their breakups through quirky food posts—here's how this delicious trend took over Hollywood.
Dubai's elite are throwing extravagant 'porta-potty' parties, where guests pay thousands to be drenched in waste. Discover the shocking details behind this bizarre trend.
A surprising trend sees Generation Z opting to microwave their tea instead of using traditional kettles. Is this the end of British tea culture as we know it?
A new study reveals the biggest barrier preventing young people from exploring the globe—and it's not what you might expect.
A surprising trend among Gen Z reveals they're microwaving their tea instead of using a kettle. Is this the end of British tea tradition?
Discover the must-follow micro-fashion trends this summer to elevate your style and stay effortlessly chic. From bold accessories to minimalist designs, we've got you covered.
From feta pasta to cloud bread, TikTok's viral recipes have taken the internet by storm. But do they live up to the hype? We put them to the test.
A new study reveals that Generation Z rarely checks their emails, opting for faster communication methods like WhatsApp and social media. Is email becoming obsolete?
Generation Z is struggling to secure jobs despite a competitive market, with many facing unemployment due to hiring biases and lack of experience. Experts reveal what’s really happening.
A new viral trend sees Gen Z staring intensely at strangers in public, sparking debates about social norms and digital culture. Is this harmless fun or a step too far?