Forget crowded airports and expensive flights; the quintessential British holiday is making a monumental comeback. New research and industry data point to 2025 being the year of the tent, as a record number of Britons opt for staycations under the canvas.
Reconnecting with Home Turf
The trend is being driven by a powerful combination of factors. The ongoing cost-of-living crisis has made budget-friendly camping an attractive alternative to overseas trips. Furthermore, a renewed appreciation for the stunning and diverse landscapes found across the UK—from the dramatic coasts of Cornwall to the serene lochs of Scotland—is compelling people to explore closer to home.
Not Your Grandpa's Camping Trip
Today’s camping experience is a far cry from the damp, basic trips of yesteryear. The rise of 'glamping'—featuring luxurious bell tents, yurts, and shepherd’s huts equipped with proper beds and wood-burning stoves—has broadened its appeal immensely. This fusion of outdoor adventure with home comforts is attracting families and those seeking a more accessible way to connect with nature.
The Allure of Simplicity and Community
Despite the glamping revolution, the core appeal of traditional camping remains strong. Many are seeking a digital detox, a chance to switch off from screens and reconnect with lovediers around a campfire. The sense of community at a well-run campsite, the simple pleasure of cooking outdoors, and the unmatched freedom of life without an itinerary are powerful draws.
What Campers Are Looking For in 2025
- Eco-Credentials: Sustainable sites with strong recycling policies and eco-friendly facilities are highly sought after.
- Dog-Friendly Pitches: As pets became integral family members during the pandemic, campsites that welcome four-legged friends are in high demand.
- Local Experiences: Campers are increasingly using their pitch as a base to explore local pubs, farmers' markets, and walking trails, investing in the local economy.
- Off-Grid Opportunities: A growing niche is seeking out wilder, more basic sites that offer true seclusion and a back-to-nature experience.
A Boost for Local Economies
This camping boom is proving to be a significant economic lifeline for rural communities. Local shops, pubs, and attractions are seeing a sustained boost from visitors who travel by car and are eager to spend their money locally, creating a positive ripple effect across the UK's tourism sector.
Whether it's the lure of stargazing in a dark sky park, the joy of waking up to a misty morning in a forest, or simply the cost-effective way to create lasting family memories, one thing is clear: the Great British camping holiday is not just a trend; it's a thriving movement.
