A Jet2 superfan has spent £300 on a tattoo of the airline's slogan, hoping it might earn him a free holiday. Craig Hicks, 37, from Telford, Shropshire, had the words 'nothing beats a Jet2 holiday' inked on his right arm, alongside the budget carrier's logo.
Hicks, an ambulance controller, said he is a 'big fan' of Jet2 and has flown with the airline dozens of times. He completed his 'aviation sleeve' with the design on Wednesday, August 6, which already featured a Concorde and a jet engine. 'I just love anything to do with planes,' he said.
The slogan has become a viral trend on TikTok, appearing in over two million videos this summer. Hicks, who uses the platform, said he was inspired by the trend. 'I just thought it's quite topical at the moment, why not? It's so popular,' he said.
Hicks hopes to show off his tattoo to Jet2 staff on his next flight to Tenerife in December. 'All my friends keep saying I could get a free holiday out of this! A freebie would be nice,' he said. His family and friends 'absolutely love' the inking, though his mother called him 'mad'.
Jet2 has used Jess Glynne's song 'Hold My Hand' in its adverts for nearly a decade. The airline has not yet commented on whether Hicks will receive a free holiday.



