John Lewis Unveils Major Restaurant Transformation Across 32 Stores
John Lewis has announced a significant overhaul of its in-store dining facilities, with plans to revamp 32 restaurants across its department store network by 2027. This ambitious initiative follows a two-year planning period and involves a partnership with the renowned catering firm Benugo to refresh the dining spaces.
Fresh Menus and Premium Quality Focus
The redesigned restaurants will prioritise fresh, premium-quality fare, featuring updated menus that include deli options, bakery items, and artisan pizza choices. All dishes will utilise locally-sourced produce, emphasising quality and sustainability. The transformation aims to enhance the customer experience by offering delicious food and drinks combined with the personal service that John Lewis customers expect.
New Brand Identity and Initial Locations
The revamped eateries will operate under a fresh brand identity and title, which will be unveiled when the first six locations undergo their makeover this summer. The initial outlets to experience the transformation include the fifth floor of the flagship Oxford Street branch in London, as well as stores in Chichester, Bluewater, Norwich, Nottingham, and Reading.
Construction Timeline and Completion
Construction is scheduled to begin between May and June this year, with all 32 restaurants expected to reach completion by 2027. This phased approach allows for a smooth rollout and minimal disruption to store operations.
Executive Insights and Partnership Details
John Lewis director of services and hospitality, Katie Papakonstantinou, commented: "Our customers will benefit from a fresh and exciting John Lewis hospitality experience as we reimagine how we use the space within our stores. Our plans look amazing, and our restaurants and cafés will offer delicious food and drinks combined with the personal service that our customers expect and deserve." She added that more details will be shared ahead of the first new spaces opening later this year.
Benugo founder Ben Warner remarked: "We're incredibly proud of our longstanding partnership with John Lewis, and we're excited to be growing it to create an exciting new brand. At Benugo, we care deeply about great food made with fresh, quality ingredients that are thoughtfully sourced and rooted in local suppliers." Benugo currently operates cafés in iconic UK venues such as the Natural History Museum, St Paul's Cathedral, and Edinburgh Castle, as well as restaurants at destinations like ABBA Arena and Windsor Great Park.
This revamp is part of John Lewis's broader strategy to enhance its retail offerings and adapt to changing consumer preferences, positioning the department store as a leader in in-store hospitality and dining experiences.
