The landscape of supermarket wine aisles has transformed dramatically, offering an unprecedented selection of quality bottles that cater to both novice drinkers and connoisseurs alike. For 2025, a panel of distinguished wine experts—including qualified consultants, sommeliers, and influential social media reviewers—has curated the definitive list of standout wines available from UK supermarkets.
Why Supermarket Wine Quality Is Soaring
Supermarkets have significantly elevated their wine game, investing heavily in expert buyers and strengthening relationships with producers. This strategic shift means British shoppers now enjoy greater variety and better value than ever before.
Libby Brodie, a respected wine consultant and columnist, observes: "Wine is a whole aisle now, as people want more variety as well as value, and supermarkets have wisely chosen to invest in their wine buyers and relationships with producers – because this is how most of us buy our wine."
Sinead Murdoch, sommelier and co-founder of London restaurant Tasca, confirms this trend: "Now top wine buyers are working for supermarkets, and the growing competition is raising the standard of what ends up on the shelves." Social media has further democratised wine discovery, with viral sensations like Aldi's £9.99 orange wine and Asda's Screaming Devil rosé capturing public attention.
The Expert-Approved Wine Selection
Best Crisp White Wine: Altos de Torona Albariño
Priced at £15 from Waitrose, this Spanish white wine comes highly recommended by journalist and wine specialist Katie Brook. "If you like crisp and fresh wines, like sauvignon blanc or pinot gris, then this Albariño is one to try," she suggests. "It's zesty, with a touch of apricot, lime and even a salty edge." Perfect for summer, it pairs exceptionally well with seafood.
Best White Wine: M&S Found Lucido
This Sicilian white wine impressed sommelier Sinead Murdoch with its complexity at an incredible £8 price point. Available at Ocado, Murdoch describes it as having "an eclectic and complex nuttiness to it too, whilst still being fresh and vibrant." She recommends pairing it with cheeses, vegetables, and fish.
Best Rosé: Waitrose Loved & Found Moschofilero Rosé
At just £9 from Waitrose, this Greek rosé offers excellent value. Wine influencer Lucy Hitchcock, who boasts nearly 100,000 Instagram followers, describes it as "a fragrant, zesty twist with citrus, peach, cherry and a hint of rose." She notes it's perfect for those who enjoy Côtes de Provence but want to explore something different.
Best Whispering Angel Alternative: La Balconne Organic Provence Rosé
For those seeking a premium rosé experience without the Whispering Angel price tag, this £18 bottle from Ocado delivers. Hitchcock calls it "the perfect sunshine sipper to make any summer moment feel extra special," noting its silky-smooth profile with raspberry, peach, citrus, and rosemary notes.
Best Sparkling Wine: Oxney Organic Estate Brut Rosé NV
This English sparkling wine from Sussex represents the growing quality of homegrown production. At £28 from Waitrose, Murdoch praises its "real energy" and "exciting, racy lemon and green apple skin notes that are balanced out perfectly by raspberries and strawberries." She recommends it as a summer barbecue aperitif.
Best Alternative to Champagne: Codorníu Gran Crémant Eco Vintage Brut
For celebrations on a budget, this Spanish cava from Co-op offers exceptional value at just £11. Brook explains: "Made with the same method as champagne – a second fermentation in the bottle to get those vibrant bubbles – it's a refreshing alternative, and this one's rich, creamy, and delicious."
Meet the Wine Experts
The selection process involved consulting multiple industry professionals with diverse backgrounds and expertise. Libby Brodie brings years of experience as a qualified wine consultant and founder of Bacchus & Brodie Wine Consultancy. Katie Brook combines journalism with a decade of wine reviewing experience and runs Run To Wine, a club that pairs running with tasting sessions.
Sinead Murdoch contributes formal sommelier training and experience curating wine lists for establishments including Shoreditch's Bistro Freddie and Provence's Gallifet Art Centre. Lucy Hitchcock represents the new generation of wine influencers, with her reviews of supermarket bottles regularly going viral across Instagram and TikTok.
Whether you're stocking up for summer barbecues, dinner parties, or special occasions, these expert selections prove that exceptional wine no longer requires specialist shops or extravagant budgets. The golden age of supermarket wine is here, and these bottles represent the very best available for 2025.
