Ann Michael Maye, affectionately dubbed the 'Queen in the North' by New England Patriots supporters, further cemented her status as a fan favourite this past Sunday. The wife of Patriots quarterback Drake Maye has been winning over hearts across the region in recent months, largely thanks to her charming and heartwarming baking series shared online.
Viral Rise to Fame
Her ascent into the public eye began in earnest before Christmas, when her 'Bakemas' TikTok videos went viral, thrusting the 22-year-old into the spotlight. This weekend, her fame continued to grow as she passionately supported her husband during the high-stakes AFC Championship game. The blockbuster showdown at Empower Field at Mile High pitted the Patriots against the Denver Broncos, with a coveted Super Bowl spot on the line.
A Chic and Custom Gameday Statement
The University of North Carolina graduate made her support known in impeccable style, earning widespread praise for her chic and thoughtful gameday outfit in Denver. Ann Michael dressed to impress in a custom-made bomber jacket, expertly crafted by A/Asunsolo from patches of her husband’s New England Patriots jersey. The unique piece also featured an illustrated Patriots image and was layered over a team hoodie.
She paired this on-trend statement jacket with coordinated red tracksuit pants adorned with a white stripe down the sides. The ensemble was completed with a white fluffy beanie and a pair of sunglasses, creating a look that was both fashionable and fiercely loyal to the team.
WAG Coordination and Fan Adoration
Ann Michael was not alone in her sartorial tribute. She matched with fellow Patriots WAG Parker Henry, the wife of tight end Hunter Henry, who wore a strikingly similar custom jacket from A/Asunsolo, also made from her husband's jersey. The coordinated display of support did not go unnoticed by the Patriots faithful.
Fans on social media went wild for the eye-catching outerwear. One enthusiastic user hailed it as the 'best fit of all-time', while another gushed, 'Wow that is so cute.' A third commenter emphatically wrote, 'That’s amazing,' and others joined in with high praise, declaring it an 'AFC Championship Level Fit!!' and noting 'That s*** goes HARD.'
From Bakemas to Broadcasting
Although relatively new to the NFL scene, Ann Michael Maye has rocketed to stardom this season, propelled by her newfound social media fame. Her 'Bakemas' series involved sharing daily TikTok videos throughout December of her whipping up festive treats in the kitchen. The sweet and genuine series quickly captured hearts, transforming her into a social media celebrity.
Her popularity has even transcended digital platforms. Her baking prowess caught the attention of Barstool Sports chief and notorious Patriots fan Dave Portnoy, who collaborated with her for one of his famous pizza review episodes. Furthermore, Maye is set to expand her reach with a television show. She is teaming up with NBC 10 Boston/NBC Sports Boston for a baking programme titled 'Beyond Bakemas with Ann Michael Maye,' with the first episode scheduled to air on January 18.
Personal Background and Team Context
Outside of the kitchen and the stadium lights, Ann Michael, who met her future husband Drake Maye in middle school, graduated from the University of North Carolina in May 2025 with a degree in business administration. The couple tied the knot last year.
On the field, her husband aimed to lead the Patriots, under first-year coach Mike Vrabel, to their first Super Bowl appearance since 2019. New England finished the regular season with an impressive 14-3 record, clinching the AFC East title and securing the No. 2 seed in the playoffs, just behind the top-seeded Denver Broncos.
The Broncos entered the championship game at a significant disadvantage, however, as they were without their starting quarterback, Bo Nix. Nix suffered an ankle fracture during the previous weekend's dramatic overtime win against the Buffalo Bills in the Divisional Round. This meant backup quarterback Jarrett Stidham made his first start of the season, going head-to-head against Drake Maye in a crucial contest for a Super Bowl berth.
