The Quest for Youthful Volume Without Needles
Can a bottle truly rival the effects of a cosmetic procedure? As a beauty journalist in my forties, witnessing the gradual loss of facial volume and the emergence of stubborn dark circles, I was sceptical. The latest buzzworthy launch from The Ordinary, a brand celebrated for its budget-friendly and innovative formulations, promised to address this very concern. Their new volufiline 92% + pal-isoleucine 1% serum, hailed on social media as 'filler in a bottle', landed on my desk ahead of its public release, prompting a rigorous one-month trial.
Putting the Viral Serum to the Test
As an experienced beauty editor specialising in mature skincare, I approached this test with a critical eye. I have not had any dermal filler injections, making me an ideal candidate to assess the serum's plumping claims on natural ageing signs. For four weeks, I incorporated the product into both my morning and evening routines, focusing on areas prone to volume depletion: under the eyes, cheeks, temples, and smile lines.
The formulation itself is intriguing. The star ingredient, volufiline, is a trade name for a plant-derived molecule known as sarsasapogenin. Its purported magic lies in stimulating lipid storage within the skin, effectively encouraging areas to regain a fuller appearance. The Ordinary has bolstered this with pal-isoleucine, a peptide that supports the production of collagen and elastin for additional firming and line-softening benefits.
Application required a learning curve. The serum features a simple one-drop dropper, a departure from the brand's usual pipettes, which initially frustrated me. However, I soon realised a little goes a very long way. The consistency is runny and oily, and over-application can lead to a greasy feel. I also noticed a distinct tingling sensation, particularly under my eyes, which the brand confirms is normal and not a cause for concern.
The Verdict: Visible Results and Realistic Expectations
Patience is paramount with any skincare, and this serum is no exception. I did not witness overnight miracles. However, after a consistent month of use, the changes became apparent. The most significant transformation was under my eyes. The hollow, shadowy appearance that made me look perpetually tired began to recede. The area looked plumper, brighter, and healthier.
My cheeks also benefited, appearing slightly fuller and firmer, while my smile lines seemed softer. It is crucial, however, to maintain realistic expectations. This is not a replacement for injectable fillers, but it offers a notable topical improvement. At just £15, The Ordinary has once again made a potent ingredient accessible. While a colleague with oilier skin in her late twenties experienced breakouts and sensitivity, my experience as someone with mature skin was overwhelmingly positive. This serum has earned a permanent spot in my anti-ageing arsenal.
