ITV's Christmas Ad Stars Amanda Holden & KSI in Festive Charades
ITV Christmas ad with Amanda Holden & KSI in charades

ITV has unveiled its Christmas programming lineup in spectacular fashion, with a hilarious charades game featuring some of the network's biggest stars. Amanda Holden led the festive fun alongside fellow celebrities in a series of new advertisements that will air throughout the holiday season.

Star-Studded Charades Chaos

Britain's Got Talent judge Amanda Holden, 54, joined an impressive roster of ITV personalities for the unique promotional campaign. The television personality donned a paper hat alongside YouTube sensation and talent show judge KSI, 32, demonstrating the channel's blend of established and newer talent.

This Morning presenter Cat Deeley, 49, and Love Island host Maya Jama, 31, also participated in the guessing game, attempting to identify what viewers can expect on their screens this festive period. The chaotic scenes saw stars from across ITV's programming spectrum making wild facial expressions and exaggerated movements as they acted out clues.

Massive Film Selection Revealed

The charades session highlighted the incredible breadth of content available to ITV viewers this Christmas. More than 400 films will be available to watch and stream across ITV and ITVX, creating one of the broadcaster's most extensive festive offerings to date.

Familiar faces from I'm A Celebrity... Get Me Out of Here! hosts Ant and Dec to stars of popular soaps including Emmerdale and Coronation Street joined Loose Women panelists in the energetic promotional shoot. The campaign showcases the diverse talent that makes up ITV's Christmas schedule.

Emma Willis, host of The Voice, left judges Kelly Rowland, 44, and Sir Tom Jones, 65, completely baffled with her charades clues. The confusion turned to celebration when Will.I.Am correctly identified that the classic comedy Mrs Doubtfire would feature in the Christmas lineup, prompting joyful celebrations.

Festive Programming Highlights

ITV's 2025 Christmas schedule promises something for everyone, blending traditional favourites with exciting new content. Iconic festive films including The Grinch and It's A Wonderful Life will air alongside exciting television premieres and mega Hollywood blockbusters.

In a separate development that will delight soap fans, it has been reported that Gail Platt will make a surprise return to Coronation Street for this year's Christmas special. The character, played by Helen Worth, 74, departed the cobbles in dramatic scenes last Christmas after fifty years on the show.

A source revealed that the beloved character will reconnect with her family during Christmas Day, providing timely support as the Platt family faces new drama. The one-off appearance has already been filmed, though exact details remain closely guarded by soap bosses.

Thirty different 20-second advertisements will be broadcast on ITV throughout Christmas and the New Year, each showcasing different talent and films from the extensive lineup. The campaign represents one of ITV's most ambitious promotional efforts for its festive schedule, combining entertainment stars from across its programming spectrum.