Rock veterans Stereophonics have disclosed one of the music industry's most unexpected backstage secrets—a pre-performance group cuddle designed to foster unity and focus before facing thousands of fans.
Frontman Kelly Jones revealed the band's unique ritual during a recent interview, explaining that the entire crew, including band members, technicians, and management, participates in what they've dubbed their "team huddle cuddle."
The Power of Connection Before the Spotlight
"We all get in a big huddle and have a cuddle," Jones confessed. "It might sound strange, but it's about connection. Everyone—band, crew, management—we all come together."
The Welsh rockers, known for hits like 'Dakota' and 'Maybe Tomorrow,' have maintained this tradition for years, using the physical connection to eliminate ego and create a collective focus before performances.
More Than Just a Quirky Habit
Jones emphasized the ritual's deeper purpose: "It gets rid of the ego. There's no 'I' in team, but there is an 'm' and an 'e' if you look hard enough—but that's not the point!"
The practice serves as a grounding technique, reminding everyone involved that they're part of a unified effort rather than individual contributors. This approach has apparently contributed to their legendary live performances and enduring career spanning nearly three decades.
A Ritual Forged Through Experience
Having toured extensively since their formation in 1992, Stereophonics have developed this ritual as part of their meticulous preparation process. The band continues to draw massive crowds across the UK and internationally, with their backstage cuddle becoming an essential part of their pre-show routine.
This revelation offers fans a rare glimpse behind the curtain of one of Britain's most successful rock acts, proving that even rock stars need a good hug before saving the world, one concert at a time.
