Bagel aficionados across the United Kingdom have a reason to celebrate this week, as National Bagel Day returns on Thursday, 15 January 2026. The annual event pays homage to the iconic ring-shaped bread, a culinary staple with roots stretching back to 13th-century Poland.
A Brief History of the Beloved Bagel
The bagel's journey to our breakfast tables is a fascinating tale of migration and adaptation. Its name derives from the Polish word "bajgiel" and the Yiddish "beygal," both meaning ring-shaped bread. This doughy delight made its transatlantic voyage to the United States in the 19th century, eventually capturing hearts and appetites worldwide, including here in Britain.
Where to Find the Best National Bagel Day Offers
To mark the occasion, numerous bakery chains and coffee shops are rolling out tempting promotions. Whether you crave a sweet cinnamon raisin bagel with strawberry cream cheese or a hearty bacon, egg, and cheese sandwich, there is an offer to satisfy every palate.
Einstein Bros. Bagels is getting in on the action by offering a complimentary bagel and schmear (a generous spread) with any purchase. Customers must mention the holiday when ordering in-bakery to claim this deal.
Meanwhile, Bruegger's Bagels is extending a free bagel and cream cheese exclusively to members of its rewards programme. Similarly, H & H Bagels is providing a free bagel and spread sandwich to loyalty scheme members, redeemable via their app or website.
Coffee Chains and Supermarkets Join the Celebration
The festivities are not confined to bakeries. Biggby Coffee, the Michigan-based chain, is selling a bagel with cream cheese for just $1 with the purchase of any 20-ounce or 24-ounce specialty beverage.
Over at Panera, bread lovers can enjoy a buy-one-get-one-free deal on its Asiago Bagel Stacks by using the promotional code BOGOSTACK.
Shoppers can also find joy at the supermarket. The northeast-based grocer Stop & Shop is giving away free bagels to customers who simply check in using their GO Rewards account, with no purchase required.
Special Discounts for Bagel Boxes and Dozens
For those planning a larger gathering or wanting to stock their freezer, several brands are offering discounts on bulk purchases.
Western Bagel, headquartered in Los Angeles, is running a special promotion where a baker's dozen (13 bagels) costs just $15 for the day.
At Goldbergs Fine Foods, deli customers can score a free bagel with cream cheese alongside any purchase.
Finally, New Yorker Bagels is providing a substantial $7 discount on a custom box of one dozen hand-rolled bagels. Fans need to use the promotional code BagelDay at checkout. With two-day shipping available nationwide, fresh bagels can be delivered across the country in time for the weekend.
So, this 15 January, make sure to honour this historic and delicious baked good by taking advantage of one of these many generous National Bagel Day promotions.