High street pharmacy giant Boots has launched a must-have beauty bargain, offering a box of viral, full-sized products for a fraction of their combined retail price.
What's Inside the Boots Trending Beauty Box?
The Boots X Trending On Social Beauty Icons Gift Set is priced at just £35, a significant saving on its total recommended retail value of £119.90. This means savvy shoppers can pocket a saving of £84.90 by opting for the bundle instead of purchasing each item individually.
The set contains seven full-sized products from brands that have gained a cult following on platforms like TikTok and Instagram. The items are housed in a complimentary light pink transparent makeup bag. The standout products include the VT Reedle Shot 100 Serum, which usually retails for £27, and the Purito Wonder Releaf Centella Serum, typically priced at £20.
Full List of Contents and Values
The box's contents showcase a mix of Korean skincare and popular colour cosmetics. The full lineup is:
- Boots Transparent Makeup Bag – light pink
- VT Reedle Shot 100 Serum 50ml (RRP £27)
- VT Reedle Shot 100 2-Step Mask 28g (RRP £3)
- Sacheu STAY-N Lip Liner in P-inked 3.5ml (RRP £14)
- Wonderskin Wonder Blading Lip Stain Masque in Whimsical 4ml (RRP £18)
- Fwee Lip and Cheek Blury Pudding Pot in Without 5g (RRP £16)
- Purito Wonder Releaf Centella Serum (Unscented) 60ml (RRP £20)
Shopper Reactions and Reviews
Although the box is a new launch, it has already garnered an impressive average rating of 4.8 out of five stars on the Boots website. Early reviews praise the value and the chance to try trending brands.
"Delighted that Boots has introduced these beauty boxes. I found all the contents to be exceptional and eagerly anticipate using them," wrote one customer. Another shopper highlighted the strategic saving: "I was about to buy the lip stain and lip liner in the same shade, but then I came across this beauty box. For the price of just two items, I got a whole bundle."
However, the reviews are not universally perfect. Some customers noted that the colour cosmetics may not suit all skin tones, with one stating the Fwee product was "drying and very unflattering" on their lips, though they praised the serums.
A Wider Trend in Beauty Gifting
Boots is not alone in offering value-driven beauty sets. The market for curated bundles is competitive, with retailers like Sephora offering a £83 value set for £40, and Amazon selling a KIKO Milano skincare gift set at a discounted rate. Boots positions its 'Beauty Icons' range as a way to access a mix of luxury and affordable brands at an accessible price point.
The retailer has issued a clear warning to beauty enthusiasts, stating the box is a limited edition: "Grab it before it’s gone; it won’t be here for long." For those looking to experiment with social media-hyped formulas without the hefty individual price tags, this £35 box presents a compelling opportunity.
