In a challenging property market, selling your home quickly can feel like an uphill battle. However, a leading expert has revealed a handful of simple yet effective strategies that could dramatically speed up the process and even add value to your asking price.
The Five Golden Rules for a Quick Sale
Jonathan Rolande, a seasoned property professional from the National Association of Property Buyers, has distilled his experience into five key pieces of advice. These tips are designed to make your property stand out from the crowd and appeal directly to the desires of modern buyers.
First impressions are absolutely critical, Rolande emphasises. He advises sellers to view their home through the eyes of a potential buyer from the moment they arrive. This means ensuring the front garden is tidy, the door is clean, and the entrance is welcoming. A poor first impression can put buyers off before they even step inside.
Declutter and Depersonalise Your Space
One of the most common mistakes sellers make is failing to declutter. Rolande insists that a cluttered home appears smaller and less desirable. He recommends removing excess furniture, personal photographs, and knick-knacks. The goal is to create a blank canvas that allows buyers to visualise themselves living in the space, not you.
This process of depersonalisation extends to every room. Clear countertops in the kitchen, organise wardrobes to show ample storage, and ensure bathrooms are spotless and free of personal toiletries. A tidy, neutral space feels larger and more inviting.
Invest in Professional Photography and Minor Repairs
In today's digital age, the majority of house hunters begin their search online. High-quality photographs are non-negotiable for a fast sale. Rolande strongly recommends hiring a professional photographer who specialises in property. They know how to use lighting and angles to make each room look its absolute best, attracting more viewings.
Alongside great photos, address minor repairs. Fix dripping taps, squeaky doors, and chipped paint. These small issues can be magnified in a buyer's mind, suggesting the property may have larger, unseen problems. A well-maintained home gives confidence to potential purchasers.
Setting the Right Price and Mastering the Viewing
Perhaps the most crucial tip of all is pricing your home correctly from the outset. Rolande warns against the temptation to overprice, a strategy that often leads to a property becoming 'stale' on the market. He advises conducting thorough research on similar sold properties in your area and setting a competitive, realistic price. This will generate immediate interest and could even lead to multiple offers.
Finally, be prepared for viewings. Rolande suggests making the home feel warm and welcoming. Simple touches like baking bread or brewing fresh coffee can create a positive sensory experience. Ensure the house is clean, lights are on, and curtains are open to maximise natural light. If possible, it is often beneficial for the seller to not be present during viewings, allowing buyers to talk freely with the estate agent.
By following these five expert tips—enhancing kerb appeal, decluttering, investing in photography, fixing minor faults, and pricing correctly—homeowners can significantly increase their chances of a swift and successful sale, even in a fluctuating market.
