A business owned by Captain Sir Tom Moore's daughter, Hannah Ingram-Moore, has seen its value plummet to a mere £850, marking a dramatic collapse from previous financial heights. This stark decline comes five years after her father's death and follows significant backlash over charity fundraising controversies.
From Six Figures to Near Worthlessness
Club Nook Limited, the company used to channel £1.4 million for Captain Tom's books that was supposed to benefit charity, now holds reserves of just £850 according to accounts dated April 30, 2025. This represents a catastrophic fall from its position in April 2021, when the company boasted reserves of £484,894.
The Charity Commission's damning report in November 2024 found that the Ingram-Moores had exploited Captain Tom's fame for personal gain. The commission specifically identified Club Nook as receiving a £1.47 million advance payment for Captain Sir Tom's three books, including his bestselling autobiography Tomorrow Will Be a Good Day.
Wider Business Empire in Decline
The financial troubles extend far beyond Club Nook, affecting multiple businesses associated with Hannah Ingram-Moore and her husband Colin:
- Matrix Group Limited, a family management consultancy established in 2010, reported a deficit of £117,880 as of August 2024. This represents a dramatic reversal from August 2021, when the company showed a healthy surplus of £196,000.
- Paull and Dilley Limited, another consultancy operated by the couple, stands £34,226 in the red according to recent accounts.
- Tredwell Success Limited, originally named CTV (2020) Ltd when established in October 2020, recorded a loss of £3,530 at the end of October 2024. Just two years earlier, in 2022, the company had been £23,820 in profit.
- Whitaker Global Limited, a management consultancy founded in 2015, showed a deficit of £14,250 as of January 2025. This contrasts sharply with its January 2022 valuation of £60,202.
Charity Commission Sanctions and Demolition Order
Hannah Ingram-Moore faced severe consequences from the Charity Commission's investigation into the foundation established in her father's name. She has been disqualified from serving as a trustee or holding any senior management position at any charity for a period of ten years.
The couple also received orders to demolish a luxury spa constructed in the grounds of their Bedfordshire home in Marston Moretaine. This structure had been built using the Captain Tom Foundation charity name, further compounding the controversy surrounding their use of Captain Tom's legacy.
Foundation's Current Status
The 1189808 Foundation, formerly known as the Captain Tom Foundation before its name change in January 2025, retains £131,110 as of November 30, 2024. However, this represents only a fraction of the millions raised during Captain Tom's original fundraising efforts.
Captain Sir Tom Moore became a global icon during the COVID-19 pandemic by completing 100 laps of his garden using a walking aid before his 100th birthday. His efforts raised nearly £40 million for NHS charities, earning him a knighthood and widespread admiration.
Current Activities and Public Perception
Despite the business collapses and charity sanctions, Hannah Ingram-Moore continues to present regular YouTube videos titled Moore Moments, which she describes as sharing "remarkable stories" often focused on resilience. However, these videos typically attract fewer than 200 views, indicating limited public engagement.
On her professional website, she presents herself as an author, motivational speaker, and business mentor. This contrasts sharply with the reality of her business ventures' financial performance and the ongoing controversy surrounding her family's handling of Captain Tom's legacy.
A source close to the situation commented: "The Captain Tom story is a tragedy. What should have gone down in history as one of the greatest fundraising efforts ever is now mired in controversy. Who would have expected it to have unravelled like this five years ago?"
Publishers Penguin and promoter Carver PR have stated that the family provided repeated assurances that part of the book advance would be used to establish and fund the foundation. Hannah Ingram-Moore was approached for comment regarding the current business valuations and ongoing developments.