A new survey has revealed widespread misconceptions about guide dogs, including the belief that they can read traffic lights, identify bus routes, and navigate using a map. The study of 2,000 adults found that while 97% of Brits think they know what a guide dog is, many hold surprising false beliefs about their abilities.
Some people mistakenly believe guide dogs can pick out specific products in a shop, serve as guard dogs, or even memorise entire towns to lead their owner without directions. In reality, a guide dog helps someone with sight loss navigate safely in public by steering them around obstacles, avoiding hazards, and locating kerbs and crossings. The owner remains in charge of decisions, such as when to cross the road.
Almost a quarter (24%) thought guide dogs could memorise entire towns and cities without needing directions – more than the 29% who correctly knew the name of Taylor Swift's husband, Travis Kelce. Only two-thirds (66%) knew not to approach a dog while it is in harness and working, as this can distract the animal and affect the owner's safety.
Guide dog owner Kimberley Heal explained: “When my guide dog Dalby and I are out together, we're a working partnership... When people try to feed, stroke or talk to Dalby while he's guiding me, it breaks his concentration and mine. That can leave us confused and put my safety at risk.” She added that people often speak to the dog instead of her, which is frustrating.
There was also confusion about which breeds can become guide dogs. Only 65% correctly identified Golden Retrievers and yellow Labradors, 59% black Labradors, 40% German Shepherds, and just 15% Labradoodles. In contrast, 55% knew the host countries for this year's World Cup and 42% could name all the Spice Girls.
Guide Dogs has partnered with Instant Quizzes to introduce a dedicated quiz round in pubs across the UK this August, aiming to educate the public. Hannah Wright, Guide Dog programme lead, said: “By dispelling these myths and misconceptions, we hope people will feel more emboldened and confident in their knowledge around guide dogs.”
