Celebrity party planner Tara Guérard, founder of Soirée, boasts an impressive resume that includes orchestrating Blake Lively and Ryan Reynolds' 2012 Southern wedding and recently debunking rumors of a Taylor Swift and Travis Kelce wedding in Rhode Island. In an exclusive interview with the Daily Mail at a pre-Kentucky Derby event in Charleston, South Carolina, Guérard revealed her inspiration from hospitality icon Martha Stewart.
Inspired by Martha Stewart
Guérard launched Soirée 30 years ago, driven by her admiration for Stewart. 'At that time in my life, I thought I was Martha Stewart anyway... but I loved her and what she did for the world of entertaining,' she told the Daily Mail from the Dewberry hotel, dressed in a forest-green floral dress and salmon hat. Over the years, Guérard crossed paths with Stewart multiple times, including during Lively and Reynolds' wedding, where Stewart's magazine secured exclusive coverage. Guérard praised Stewart as 'so kind and wonderful,' noting her constant flow of ideas and unparalleled attention to detail. 'What I learned the most from her over the years and what has been a signature for my business is her attention to detail - no doubt,' Guérard said.
Top Party-Hosting Tips
Ahead of the 152nd Kentucky Derby, Guérard shared her best advice for hosting memorable parties. First, she emphasized having a well-stocked bar with options for all guests, including Woodford Reserve, the official Derby bourbon. 'No one's having fun unless they're drinking their favorite drink,' she quipped. Second, she stressed creating a great atmosphere with curated music. Third, she recommended bite-sized foods for easy eating and cleanup. Finally, she advised ensuring comfortable seating for guests. Her motto: always have a rain plan, so bad weather doesn't ruin the event.
Guérard's insights reflect her decades of experience, blending Stewart's precision with her own flair for celebration.
