Cornwall's stunning coastline and picturesque villages have long been magnets for British holidaymakers, but now the UK government is urging visitors to think beyond the postcard-perfect honeypots.
Minister's Call for Dispersed Tourism
Tourism Minister Chris Bryant has made a passionate plea for travellers to explore Cornwall's lesser-known treasures. "While places like St Ives and Padstow are undoubtedly beautiful," Bryant noted, "there are dozens of equally spectacular spots where visitors can enjoy authentic Cornish experiences without contributing to overtourism."
The Pressure on Popular Spots
Recent years have seen Cornwall's most famous destinations struggle with:
- Overcrowded beaches and attractions
- Strained local infrastructure
- Rising living costs for residents
- Environmental pressures on sensitive coastal areas
Hidden Cornish Gems Worth Discovering
The minister highlighted several underrated destinations that offer equally breathtaking experiences:
- The Rame Peninsula - Cornwall's forgotten corner with dramatic cliffs and quiet coves
- Bodmin Moor - Wild landscapes steeped in Arthurian legend
- The Lizard Peninsula - Britain's most southerly point with unique geology
- The Tamar Valley - A tranquil Area of Outstanding Natural Beauty
Sustainable Tourism Benefits
Spreading visitors more evenly across Cornwall could:
- Support smaller businesses in less-visited areas
- Reduce environmental damage in honeypot locations
- Create more year-round employment opportunities
- Preserve the authentic character of Cornish communities
The minister's intervention comes as Cornwall prepares for another busy summer season, with local authorities implementing new measures to manage visitor numbers sustainably.
