High-street retailer Next has unveiled an exclusive beauty box in collaboration with television personality Lucy Mecklenburgh, offering customers a remarkable saving on luxury skincare and haircare items. Priced at just £45, the Wellness Club Studio Beauty Box contains eight premium products with a total retail value exceeding £231, delivering over £186 worth of free products to savvy shoppers.
Premium Contents at a Fraction of the Price
The carefully curated edit features full-sized and travel-sized favourites from renowned beauty brands, all handpicked by The Only Way Is Essex star Lucy Mecklenburgh. Each product comes housed within a convenient Studio Friends Like These tote bag, making this beauty box both practical and luxurious.
Standout Product: Dermalogica's Luxury Moisturiser
The star item within the collection is Dermalogica's Multivitamin Power Recovery Cream, which carries an individual retail price of £92. This premium moisturiser alone costs more than double what customers pay for the entire beauty box. When dividing the £45 box price across all eight products, each item averages at just £5.63, representing exceptional value for money.
Designed to suit all skin types, the Dermalogica cream promises long-lasting hydration while working to reduce the appearance of dryness, dullness and fine lines. Its formula incorporates freshwater microalgae and astaxanthin to visibly lift and firm the complexion, alongside niacinamide and safflower oil that deliver a plumping effect for a radiant, bouncy finish.
Additional Premium Brands Included
Beyond the standout Dermalogica product, the beauty box contains several other coveted items from premium beauty houses:
- Liz Earle Cleanse and Polish Starter Kit with Cloth (50ml)
- Elizabeth Arden Eight Hour Cream Skin Protectant (30ml)
- Olaplex No. 7 Bonding Oil (30ml)
- ICONIC London Prep Set Blur Setting Spray in Gold (120ml)
- Floral Street fragrance in choice of Sweet Almond Blossom or Wonderland Peony (10ml)
- Manicurist Green Active Glow Treatment Nail Polish
- Dr.PAWPAW Peach Lip Balm (10ml)
Thoughtful Selection for Winter Skincare
The Elizabeth Arden Eight Hour Cream Skin Protectant serves as a winter skincare essential, offering protection against harsh weather conditions. Similarly, the Dr.PAWPAW Peach Lip Balm provides much-needed relief for chapped lips during colder months. The inclusion of the cult-favourite Liz Earle Cleanse and Polish Starter Kit offers spa-like cleansing both at home and while travelling.
Customisation Options and Customer Feedback
Unlike many pre-selected beauty boxes that offer no choice, this edit provides customers with the option to select their preferred Floral Street fragrance between Sweet Almond Blossom and Wonderland Peony. This element of personalisation addresses a common drawback of subscription beauty services.
Customer reviews of the Dermalogica moisturiser have been overwhelmingly positive, with one beauty enthusiast describing it as their "favourite moisturiser" despite acknowledging it "took some getting used to." They praised the product's lovely scent while noting the minor inconvenience of extracting the last remnants from the tube.
Competitive Beauty Box Landscape
The beauty box market continues to offer value-conscious consumers multiple options. OK! Beauty Box, for instance, recently launched a subscribers' edition containing five essentials valued at over £95 for just £8.99 to new subscribers. Meanwhile, LookFantastic has introduced a Valentine's Day beauty edit priced at £55 with contents worth £215, featuring products from brands including Elemis, Colour WOW and Iconic London.
Next's Wellness Club Studio Beauty Box represents particularly strong value within this competitive landscape, offering premium brands at approximately 80% off their combined retail price. The collaboration with Lucy Mecklenburgh adds celebrity curation appeal to what is already a financially compelling proposition for beauty enthusiasts seeking luxury products without the luxury price tag.
