Amazon has kicked off its highly anticipated Black Friday sales event with significant price reductions on its popular Kindle Paperwhite e-reader, offering book lovers the perfect opportunity to upgrade their reading experience at a discounted price.
Black Friday Kindle Deals Begin Early
The retail giant has started its Black Friday promotions ahead of the official date, with the latest Kindle Paperwhite model receiving a substantial 21 per cent price cut. The device, which normally retails at £169.99, is now available for just £134.99 during the sale period.
Amazon's Black Friday event commenced on Wednesday 20 November 2025 and will continue running through to Cyber Monday on 1 December, giving shoppers ample time to take advantage of the reduced pricing. While Black Friday officially falls on 28 November, many retailers including Amazon have adopted the strategy of launching deals well in advance.
Why The Kindle Paperwhite Stands Out
The current Kindle Paperwhite model, released in 2024, continues to dominate the e-reader market and maintains its position as the top choice in expert guides. Technology critic David Phelan praised the device as "the best balance of advanced features and price of any Kindle" available today.
Among its standout features is the incorporation of newer e-ink technology that delivers faster page turns and smoother transitions between pages. Tech writer Steve Hogarty, who reviewed all the best Kindles for 2025, awarded this model the top spot, noting that "for most readers, the mid-range Kindle strikes the best balance between cost and features."
The device boasts several improvements over previous models, including a softer reading light with adjustable warmth for more comfortable nighttime reading, a larger display with slimmer bezels, sharper text rendering, and a noticeably faster processor that enhances the overall user experience.
Bundle Options and Additional Savings
For those seeking even better value, Amazon is also offering a special bundle package that includes the Kindle Paperwhite along with an official fabric cover and power adapter. The complete set, normally priced at £197.97, has been reduced to £161.97, representing savings of over £20 compared to purchasing each item separately.
While the current £134.99 price point isn't the absolute lowest the device has ever been - it previously dropped to £125 in December 2024 - it still represents a solid saving for anyone in the market for a new e-reader. The device reached this same discounted price during Amazon's Prime Day sale earlier in the year, but has never been available for less.
Shoppers should note that other major retailers including John Lewis, Currys, Argos and Very are also stocking the Kindle Paperwhite at competitive prices, though Amazon typically leads with the most aggressive discounts during the Black Friday period.
With Christmas shopping season in full swing, this Black Friday deal presents an ideal opportunity to purchase either a thoughtful gift for the bookworm in your life or to treat yourself to an upgraded reading device that combines advanced technology with comfortable, eye-friendly display features.
