Energy supplier OVO has announced a sweeping £50 million support package designed to provide crucial relief to customers grappling with soaring energy costs this winter.
The comprehensive initiative includes several key measures aimed at easing the financial burden on households across the United Kingdom.
What's Included in the Support Package?
The substantial fund will be distributed through multiple channels to ensure help reaches those who need it most:
- Direct bill payments of up to £150 for eligible customers
- Debt write-off schemes for those facing significant arrears
- Enhanced energy efficiency advice to help reduce future consumption
- Priority services registration for vulnerable households
Who Qualifies for Assistance?
OVO is targeting support toward customers who meet specific criteria, particularly those:
- With household incomes below £25,000 annually
- Receiving means-tested benefits
- Struggling with energy debt exceeding £250
- Registered as vulnerable or having medical dependencies on energy
The company has committed to proactively contacting eligible customers rather than requiring them to navigate complex application processes.
Broader Industry Context
This initiative comes as energy prices remain significantly elevated compared to pre-crisis levels, despite recent reductions from peak figures. Many households continue to face difficult choices between heating and other essential expenses.
OVO's move follows similar support measures from other major suppliers, reflecting the ongoing pressure on consumers amid the cost-of-living crisis.
Customers are encouraged to contact OVO directly if they believe they qualify for support but haven't been contacted, as the rollout will be conducted in phases throughout the winter months.
