UK Homeowners Prioritise Eco Upgrades Over Luxuries
UK Homeowners Prioritise Eco Upgrades Over Luxuries

UK homeowners are spending more on home improvements than ever before, sacrificing luxuries such as holidays and new cars to fund eco-friendly upgrades, according to a new survey.

Record spending on home improvements

The survey of 2,000 homeowners found that average annual spending on home improvements has risen to £3,140, up from £2,870 in 2024, despite widespread economic concerns. Nearly a third (30%) plan to spend even more in 2026 than last year, with 24% cutting back on holiday plans and 14% forgoing new car purchases to finance renovations.

Two-thirds (67%) of respondents are redirecting their finances towards home improvement to prioritise comfort, while 32% want greater control over energy bills. Additionally, 22% are concerned about energy security, and 32% regularly worry about the price volatility of gas and electricity.

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Energy efficiency a priority

The research, commissioned by heat pump manufacturer Daikin, revealed that 63% of homeowners consider investing in energy efficiency very important for 'future-proofing' their homes against price fluctuations. Over half (55%) believe making their property more energy efficient would boost its resale value, and 43% are making changes to attract future buyers despite having no immediate plans to move.

Nearly half (47%) said alternative energy sources like heat pumps and solar panels would be sound investments for their future. Enhancing insulation (35%), draught-proofing doors and windows (27%), and installing double or triple glazing (25%) are among the leading priorities.

Government schemes and future standards

Lucy Gaby, residential marketing manager at Daikin, noted that the Government's Boiler Upgrade Scheme, offering grants up to £9,000, is making eco upgrades more attainable. The Future Homes and Building Standards policy also requires new homes to incorporate low-carbon heating and meet higher energy efficiency standards.

"Creating an energy-efficient home not only boosts comfort but also helps manage rising energy costs and improve energy security," Gaby added.

Homebuyer preferences shift

The survey, conducted via OnePoll, found that 46% of respondents would choose an energy-efficient home when purchasing in the future, compared to just 7% who would select a property requiring improvements. Nearly half (44%) said they would pay more for a low-energy consumption home.

Gaby, who will feature at Grand Designs Live this weekend, concluded: "With fluctuations in weather conditions alongside energy price volatility, it's no surprise that future-proofing our homes is now top of mind. Investing in energy efficiency today is an investment in the comfort and security of tomorrow."

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