Across global industries, a disturbing work trend originating from China's tech sector is gaining alarming traction. The so-called "996" culture - requiring employees to work from 9am to 9pm, six days a week - is no longer confined to Asian markets and is increasingly appearing in Western workplaces.
What Exactly is 996 Working?
The term "996" has become shorthand for an intense work schedule that demands 72-hour weeks as standard practice. Originally emerging from China's booming technology industry, this gruelling pattern has been both celebrated by some business leaders and condemned by labour rights advocates as exploitative.
The Human Cost of Extreme Hours
Medical professionals and workplace wellbeing experts are sounding alarm bells about the severe consequences of such demanding schedules. Research consistently shows that sustained long hours lead to:
- Increased risk of cardiovascular diseases
- Significant mental health deterioration
- Chronic fatigue and burnout syndrome
- Reduced cognitive function and productivity
- Strained personal relationships and family life
Dr. Sarah Chen, a workplace psychologist, explains: "When employees consistently work 12-hour days, their bodies and minds don't have adequate time to recover. This creates a cascade of health issues that ultimately harm both the individual and the organisation's long-term performance."
Global Spread Beyond Tech
While the phenomenon began in technology companies, reports indicate it's spreading to other sectors including finance, marketing, and professional services. The normalisation of constant connectivity through digital tools has blurred the boundaries between work and personal time, making it increasingly difficult for employees to disconnect.
The Productivity Paradox
Contrary to what some employers might believe, evidence suggests that extreme working hours actually decrease overall productivity. Studies from occupational health researchers demonstrate that after about 50 hours per week, productivity per hour drops significantly, and beyond 55 hours, the additional time becomes almost pointless.
Legal and Ethical Challenges
Several countries are beginning to address these work practices through legislation and regulatory frameworks. However, enforcement remains challenging, particularly in industries where overtime has become culturally embedded or where employees fear speaking out due to job insecurity.
As one former tech employee who experienced 996 culture shared: "You feel trapped - everyone around you is working these hours, and complaining feels like career suicide. But after two years, my health was in ruins and I had to leave the industry entirely."
Finding Sustainable Alternatives
Progressive companies are discovering that flexible working arrangements, proper overtime compensation, and respecting boundaries actually improve both employee satisfaction and business outcomes. The movement toward four-day work weeks in some countries demonstrates that there are viable alternatives to the relentless grind of 996 culture.
