A seismic shift is underway as Generation Z workers abandon traditional office jobs in favour of flexible work, better mental health and authentic company values. Discover why Britain's youngest professionals are rewriting the rulebook on employment.
CNN anchor Jake Tapper reveals surprising data showing Gen Z's conservative shift, challenging assumptions about young voters and their political leanings in today's divided landscape.
New research reveals how social media has transformed our facial expressions, with younger generations defaulting to the 'pout' while older Brits maintain traditional smiles in photographs.
Exclusive investigation reveals how Generation Z is driving a seismic shift in beauty standards, with teens as young as 13 adopting intensive skincare routines and millennials feeling the pressure to keep up.
Discover how Britain's pub landlords are reinventing their establishments to stay profitable as Gen Z embraces sobriety and drinking culture transforms.
A startling new study reveals Generation Z employees are challenging workplace norms, with 75% admitting to behaviours that frustrate managers. Discover what's driving this generational shift in UK workplaces.
Discover why destinations like Mexico, Turkey and Spain are experiencing unprecedented demand for 2027 holidays, with travel experts revealing the surprising trends driving this early booking frenzy.
New research reveals a dramatic shift in drinking habits among young Britons, with over a quarter now teetotal and alcohol consumption plummeting to record lows.
New research reveals a dramatic shift in UK drinking culture as health-conscious millennials and Gen Z embrace alcohol-free beverages. Discover why the 'sober curious' movement is reshaping the drinks industry.
Shocking new research shows Generation Z workers are increasingly relying on AI tools to communicate with colleagues, raising concerns about workplace authenticity and social skills development.
Discover how budget-savvy travellers are turning 24-hour McDonald's restaurants into overnight accommodation, creating a controversial new trend in cost-cutting tourism across major cities.
New research reveals a startling political shift as young women increasingly reject left-wing ideologies, creating a significant gender gap that could reshape future elections.
Move over, clubbing - Britain's youth have found a surprising new social activity that involves spending entire days standing in queues for pop-ups and experiences.
Discover how the viral 'swicy' trend is revolutionising British palates as TikTok fuels a flavour revolution that's sweeping the nation's condiment shelves.
Millennials and Gen Z are leading a wellness revolution with eight key lifestyle changes that could dramatically improve their long-term health outcomes.
Travel experts reveal the emerging trends set to transform UK holidays, from multi-destination hotel hopping to authentic farm experiences and sustainable getaways.
Young professionals are transforming business travel by demanding luxury experiences and turning work trips into 'bleisure' adventures, according to new industry research.
Young Brits are taking out personal loans to fund luxury holidays they can't afford, with one in five 18-24 year olds now borrowing for travel. Discover the risks and realities behind this worrying trend.
New research reveals Generation Z's startling communication habits, with 70% preferring speakerphone calls over traditional handset use, creating social chaos in public spaces.
Exclusive research shows Generation Z is prioritising experiences over savings, with 62% willing to overspend on travel compared to just 36% of over-55s. Discover the spending habits reshaping UK tourism.
Forget travel agents and brochures - British holidaymakers are now letting their social media feeds dictate their vacation choices in a dramatic shift towards digital discovery.
Discover how young Britons are ditching digital distractions for extreme concentration marathons in a surprising movement reclaiming attention spans.
Retail expert Mary Portas reveals why 1990s fashion is dominating today's trends and how Gen Z are redefining style with nostalgic influences from Kate Moss to hip-hop culture.
Discover how quadrobics, the animal-inspired workout born from therian subculture, is becoming Britain's latest fitness phenomenon among Gen Z and millennials.
Discover how a growing movement of UK women are taking transformative solo journeys to break free from family pressures and rediscover themselves through travel.
Discover why Britain's youngest adult generation is rejecting marathon culture in favour of balanced fitness, mental wellbeing and diverse sporting interests.
A new study reveals how Generation Z is completely rewriting the rulebook on dating, relationships and intimacy in the digital age.
Discover how traditional British slang is being replaced by Gen Z terminology like 'sigma', '6-7', and 'huzz' in this fascinating linguistic evolution study.
Discover why classic crimson lips are making a dramatic comeback, driven by Taylor Swift's iconic style and Gen Z's embrace of timeless glamour. Explore the cultural shift behind the bold beauty trend.
A new study reveals Generation Z is leading a dating rebellion against casual hookups and ghosting, embracing intentional relationships and emotional wellness instead.