A remarkably affordable gadget from Kmart Australia has become an instant hit with shoppers, offering a budget-friendly solution for creating professional-looking videos. The Auto Tracking Phone Stand, priced at a mere $29 Australian dollars (approximately £23), is flying off shelves as travellers and content creators seek alternatives to expensive high-tech equipment.
The Budget-Friendly 'Dupe' for High-End Gear
Shoppers have been quick to label the clever device a 'dupe' for much more costly technology like the Osmo Pocket face tracker, which can cost up to $800. The stand operates without a dedicated app, using facial recognition and simple gestures to automatically track a subject's movement. This allows for seamless, hands-free video recording, a feature previously reserved for premium-priced gadgets.
The official Kmart Australia TikTok page showcased the product, with a shopper in the video explaining its appeal. "It's so simple to use and there's no app," they said. "It tracks my movements using facial recognition and easy to learn gestures - so cool." The device is fully rechargeable, offers 360-degree movement, and includes a tiny remote control, making it a surprisingly full-featured package for its low price point.
Shoppers React with Enthusiasm
The social media reveal sparked an excited reaction from potential buyers. Comments on the video included exclamations like "This is AMAZING," "This is a must-try," and "I need this." Others expressed their immediate desire to purchase, with one user stating, "Oh my gosh yes I need to get my hands on this," and another simply adding, "Omg this is so cool." The overwhelming response highlights a strong consumer trend towards high-value, low-cost tech solutions.
Part of a Wider Trend for Affordable Tech
This stand is the latest in a series of tech bargains from Kmart that have captivated customers this year. Shoppers have previously raved about other affordable innovations, including a $39 three-in-one Magnetic Wireless Charger, described as "the ultimate solution for a hassle-free quick charging experience." One satisfied customer noted, "Outstanding! Works like a charm for all three devices. Excellent value."
Another popular item is a $99 stand-up desk, designed to sit atop an existing desk. Featuring an adjustable height range of 12.5cm to 50cm via a gas lift lever, it includes a separate keyboard tray to organise a workspace. Reviews praise its functionality and price, with one shopper commenting, "I am so happy with both the price and quality of this desk which perfectly compliments my home office." Another wrote, "I love this. So affordable. Light and easy to put together."
The success of the Auto Tracking Phone Stand underscores a clear market shift. Consumers are increasingly savvy, seeking out smart, functional gadgets that deliver premium features without the premium price tag. This product, available online and in stores, proves that innovative technology is becoming more accessible than ever.
