Liverpool FC Women's manager Matt Beard has been subjected to a deeply distressing online hoax, which involved malicious social media users falsely reporting the death of his young daughter. The manager was compelled to address the vile rumour directly to quash the spread of misinformation.
The fabricated story began circulating on various social media platforms on Friday, just a day before Liverpool's vital Women's Super League fixture against Burnley. The nature of the rumour caused significant concern and confusion among fans and the wider football community.
Manager's Public Statement Denies Cruel Claims
In a move to set the record straight, Matt Beard spoke to journalists ahead of the match. He confirmed the reports were entirely false and that his family, including his daughter, were safe and well.
"I just want to let everyone know my daughter is fine," Beard stated, clearly addressing the bizarre and hurtful situation. "It's just one of those things, people trying to cause problems on social media. It is what it is, but my daughter is fine, which is the most important thing."
Focus Remains on Pitch Despite Off-Field Distraction
Demonstrating immense professionalism, Beard emphasised that his focus remained squarely on his team's performance. The incident did not derail preparations for the important league clash against Burnley at Prenton Park.
"We're fully focused on the game," he asserted, highlighting the squad's determination to secure a positive result and continue their strong form in the WSL.
A Disturbing Trend in Football Culture
This incident highlights the darker side of social media and its intersection with modern football. Players and managers are increasingly facing online abuse, hoaxes, and harmful misinformation, often with little recourse.
While the origin of the hoax remains unclear, the swift and clear denial from Beard helped prevent the falsehood from gaining further traction, allowing the focus to return to the football where it belongs.
