Netflix's reboot of the classic talent show 'Star Search' has failed to break into the streaming service's global top 10 in its first week, drawing fewer than 2.3 million views for its opening two episodes. The show managed to reach number five in the US charts, but only South Africa also placed it in the top ten, at number nine.
The lacklustre performance is a blow for Netflix, which had hoped the series would mark a major entry into broadcast-style entertainment formats, competing with shows like NBC's 'The Voice' or ABC's 'American Idol'. The show boasts a high-profile lineup, with Anthony Anderson as host and judges including Sarah Michelle Gellar, Chrissy Teigen, and Jelly Roll.
The five-week competition launched on 20 January with two episodes. The first featured musical performances from child singers and boy bands, while the second highlighted Bear Bailey's cover of 'Hard Fought Hallelujah', which moved judge Jelly Roll to tears. Executive producer Jesse Collins had predicted Jelly Roll would cry first.
The live-streamed format allowed viewers to vote via remote or phone, but this did not boost ratings. In contrast, Netflix's 'Skyscraper Live', featuring Alex Honnold climbing Taipei 101, garnered 6.2 million views and ranked third. The 'Star Search' reboot was originated by actress Taraji P. Henson, who worked with Village Roadshow before its bankruptcy.
Viewer reactions have been mixed, with some praising individual performances but criticising the voting system and judging. Comments on social media expressed disappointment, with one viewer calling it 'a third-rate AGT' and another noting that 'kids are heartbroken when they lose'. The show continues to air weekly on Netflix.
