Meghan Markle's 'As Ever' Pop-Up at Soho House Sparks Rebrand Speculation
Meghan Markle's 'As Ever' Pop-Up at Soho House Sparks Rebrand Speculation

Meghan Markle has been making a series of high-profile appearances, including a pop-up for her lifestyle brand As Ever at Soho House in New York, fuelling speculation of another rebrand. The Duchess of Sussex, who relaunched her lifestyle blog The Tig years ago, has recently attended Paris Fashion Week, mingled with fashion tycoons like Anna Wintour, and lunched with Serena Williams at Soho House.

Her new ventures include two series of her Netflix show With Love, Meghan and the podcast Confessions of a Female Founder. As Ever, her lifestyle brand, has seen initial product runs sell out quickly. On Tuesday, she is set to speak at Fortune's Most Powerful Women summit in Washington DC alongside Selena Gomez and Kamala Harris.

A PR expert told the Daily Mail that Meghan may be positioning herself for 'Meghan 3.0', with mixed reviews for her TV show and podcast. The expert said: 'It's Meghan 3.0. She's on manoeuvres and looking for yet another relaunch.'

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Meghan's attendance at the Balenciaga show in Paris was reportedly at her own request, with creative director Pierpaolo Piccioli stating they had been texting for years. Her spokesperson described the appearance as 'the culmination of many years of friendship'.

Meanwhile, Meghan marked International Day of the Girl with a rare photo of her daughter Lilibet running across grass, captioned: 'To all the girls - this world is yours.'

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