Viewers of ITV's The Masked Singer are convinced they have identified the celebrity behind the Monkey Business costume as Emma Bunton, the former Spice Girls star. The character made its debut on Sunday night's episode of the seventh series, performing Hall & Oates' 'Maneater' and dropping clues including the theme music from The Apprentice, giving the impression that they 'meant business.'
The judges were divided on the identity, with Maya Jama suggesting Girls Aloud's Cheryl Tweedy, Jonathan Ross guessing IT Crowd actress Katherine Parkinson, Davina McCall proposing Dragon's Den star Sara Davies, and Mo Gilligan opting for Baroness Karren Brady. However, fans on social media were quick to theorise that the performer was Emma Bunton, known as Baby Spice. One viewer wrote on X: 'Monkey Business is either Avril Lavigne or Emma Bunton,' while another simply said: 'Monkey Business - Emma Bunton.'
The first episode of the series saw Alex Jones, presenter of The One Show, unmasked as Disc Jockey after performing Chappell Roan's 'Pink Pony Club.' She dedicated her performance to her children, saying: 'Teddy, Kit and Annie, this was for you. I hope that you've loved it.' Following her exit, Jones admitted she wanted to inspire her children by overcoming her fear of singing on national television.
Other contestants still in the competition include Gargoyle, Red Panda, Can of Worms, Moth, and Sloth. The remaining new characters—Monkey Business, Teabag, Toastie, Yak, Arctic Fox, and Conkers—will perform for the first time on Sunday night.
