The fourth season of the BBC's hit reality show The Traitors has once again captivated audiences, not just with its twists and turns but with presenter Claudia Winkleman's instantly iconic wardrobe. Styled by Sinead McKeefry, Winkleman's looks have become a major talking point, often selling out shortly after they air. Characterised by a mix of tweed, tartan, and tailoring, her outfits masterfully blend high street finds with luxury designer pieces, reflecting the dramatic and romantic Scottish Highlands setting of the show.
Standout Looks From The First Six Episodes
From the opening episode, Winkleman's fashion choices set a high bar. For the first mission, she wore a statement Yves Saint Laurent black pea coat over a Purdey plaid shirt, accessorised with her signature Brora cashmere wrist warmers. This high-low approach is a hallmark of McKeefry's styling, seen again in episode two with a Le Kilt tartan skirt paired with chocolate brown knee-high boots from The Row and a cosy Hambro & Miller vest.
Episode three served winter inspiration with a maroon Zara co-ord from a 2017 collection, layered with a Le Kilt knitted tank. For the tense roundtable that followed, an androgynous look featured a thrifted blouse, a Cordings tweed waistcoat, and striking shark lock boots from Givenchy. The style drama continued in episode four with an elegant grey suit from Essential Antwerp for breakfast and a beloved green plaid wool coat from Brora for a later scene, paired with a playful Needle & Thread tulle skirt.
How to Recreate Claudia's Viral Styles
While many of the exact pieces are luxury investments or quickly sell out, there are numerous ways to capture the Traitors style aesthetic with more accessible alternatives. For instance, Claudia's viral Isabel Marant bouclé jumper from the celebrity season can be echoed with similar textured knits from the high street.
In episode five, her indie-sleaze breakfast look featured a long-line red plaid shirt from Bimba Y Lola (currently on sale) and vintage-inspired Miu Miu boots. A great alternative for the stunning but unavailable Connolly shearling coat she wore for a mission is a similar style from brands like Jakke. Her episode six laidback outfit, comprising a Cos stripe knit and Me+Em trousers, centred on personalised 'faithful' and 'traitor' loafers from Duke + Dexter, which fans can customise online.
The Signature Pieces Behind The Looks
Beyond the standout items, Winkleman's wardrobe is built on a foundation of trusted, recurring pieces that define her Traitors persona. These include her go-to Spanx leggings, which provide a sleek base for many outfits, and her collection of Brora cashmere arm warmers in various colours. She frequently returns to brands like Cos for knitwear and Me+Em for tailored separates, proving that a capsule of reliable staples is key to building a dramatic yet wearable wardrobe.
Stylist Sinead McKeefry's vision successfully translates the show's themes of deception and drama into fashion. The use of customisation, contrasting textures, and a rugged romantic palette ensures Claudia Winkleman is not just the host but a central visual element of The Traitors' compelling world. As the series continues to dominate conversations in early 2026, one thing is certain: all eyes will remain on what she wears next.