Stacey Solomon's Family Ski Trip Amid £10 Million Business Milestone
Stacey Solomon's Ski Trip & £10M Business Success

Stacey Solomon and her husband Joe Swash delighted fans with an intimate look at their family's half-term ski holiday in the Alps, shared via Instagram on Monday. The 36-year-old mother-of-five and 44-year-old former EastEnders actor were accompanied by their children, as well as Stacey's sister Jemma and her husband Lee, creating a festive mountain getaway.

Stylish Slopes and Family Fun

In a series of charming photographs, Stacey showcased her skiing prowess while modeling an array of fashionable winter wear. One image captured her in a striking white rainbow road ski suit paired with goggles, as she confidently navigated the snowy terrain. Joe complemented the scene in a brown padded coat and black ski gear, engaging in playful antics with their children amidst the pristine Alpine backdrop.

Another snapshot featured Stacey wrapped in a cosy baby pink jumper, posing elegantly against a dramatic mountain vista. Throughout the trip, she emphasized safety by accessorizing her outfits with a black ski helmet, goggles, and gloves, including a chic black-and-white Houndstooth ski suit that highlighted her keen eye for style.

Wide Pickt banner — collaborative shopping lists app for Telegram, phone mockup with grocery list

Sweet Family Moments

The couple shared numerous endearing photos of their children enjoying the slopes, all dressed in matching ski suits. Stacey and Joe are parents to Rex, six, Rose, three, and Belle, two. Stacey also has sons Zachary, 17, and Leighton, 12, from previous relationships, while Joe has a 16-year-old son named Harry from a prior partnership.

In a heartfelt caption, Stacey expressed her gratitude, writing: "On top of the world with our whole world. Feel so grateful to be in the mountains & above the clouds with the people in my life who are always there, no matter what." She added, "Family is everything, and I’m so lucky I get to make these memories with you."

Business Empire Reaches New Heights

This holiday escapade follows significant professional achievements for Stacey Solomon. Recent financial disclosures reveal that her company, Keymap Entertainment Ltd, has soared to a valuation of £10.1 million for 2025, marking a substantial increase from £7.4 million the previous year. The firm manages her earnings from media engagements and lucrative deals, with £7.5 million invested and £1.6 million held in cash reserves.

From X Factor to Multimedia Star

Since rising to fame on The X Factor in 2009, Stacey has become a beloved TV personality, featuring on shows like Loose Women and leveraging her vibrant social media presence. Her marriage to Joe has been accompanied by personal milestones, including the purchase of their £1.2 million Essex home, Pickle Cottage, which she frequently renovates and showcases online.

Her DIY expertise has translated into successful television programs such as Crafty Christmas, Sort Your Life Out, and Renovation Rescue. More recently, the family starred in their own BBC reality series, further expanding her media portfolio.

Expanding Ventures and Future Plans

Stacey is also venturing into the beauty industry with a new cosmetics line named Belle & Rose, after her two daughters. Documents filed at Companies House indicate the firm will focus on the retail sale of cosmetic and toilet articles in specialised stores. Additionally, she launched a homeware range earlier this year, with products now available at Asda.

Emphasis on Financial Independence

Despite building a multimillion-pound business empire, Stacey has consistently stressed the importance of financial independence for her children. In a recent statement, she explained, "We don't have some sort of inherited wealth that we can pass down for generations, so it's really important for them to know that this is our career and we will support our family in whichever way we can, but eventually they are their own person."

She elaborated, "I was excited to earn my own money and be financially independent. I want my children to be excited for that too. It's a wider picture of their self-worth and their happiness in general. I want them to feel accomplished and have things. It's very difficult to go through life without needing anything or wanting anything. I don't want to leave them in that position."

Pickt after-article banner — collaborative shopping lists app with family illustration

This blend of family joy and professional success underscores Stacey Solomon's journey from reality TV contestant to a savvy entrepreneur and devoted mother, all while sharing heartfelt moments with her loved ones in the picturesque Alps.