Fashion-savvy shoppers across the UK have a compelling reason to visit River Island early this festive season, thanks to a little-known discount code that unlocks significant savings.
The Secret to Saving at River Island
A promotional code, HEY15, is currently active for new customers, granting a generous 15% discount on orders over £65. This offer provides a perfect opportunity to invest in the retailer's latest autumn/winter collection without waiting for the Black Friday rush. The code is valid until December 28, 2025, covering the entire core party season.
While River Island has teased that its official Black Friday event, starting November 28, will feature 'deals that'll make your mouth drop,' this current promotion allows shoppers to secure the most coveted styles before they inevitably sell out.
Top Picks for the Party Season
Among the standout pieces in the new collection is the Velvet Drape Midi Dress, priced at £56. A trusted favourite for at least three consecutive years, this dress is celebrated for its comfortable, flattering, and show-stopping design.
The dress features a stylish asymmetric neckline and a subtle split hem. This year, it is available in a range of colours including navy, purple, pink, and a champagne-brown shade. It's worth noting that the size range for this particular style has been reduced compared to previous years.
Since the dress falls just below the £65 spending threshold for the discount, pairing it with an accessory like the £32 Silver Beaded Scoop Clutch bag is a smart move. Applying the HEY15 code to this combination reduces the total cost from £88 to £74.80.
More Festive Fashion Finds
River Island's collection is brimming with other party-ready options. The Navy Metallic Cowl Neck Maxi Dress for £59 offers a stunning silhouette with its cap sleeves and gathered sides. For those seeking more glamour, the Black Velvet Embellished Mini Dress (£62) features a square neckline adorned with diamante details.
The retailer is also nailing key autumn/winter trends, such as draped shoulders. The Brown Short Sleeve Off Shoulder Drape Top (£39) is a versatile piece perfect for casual occasions. For outerwear, the Beige Wool Blend Mid Length Scarf Coat (£99) is a chic way to embrace the integrated scarf trend, and with the discount, its price drops to £84.15.
With its strong offering of festive frocks and on-trend separates, River Island continues to be a leading destination for high-street fashion, and this limited-time code makes its collections even more accessible.