For those who admire the Princess of Wales's impeccable fashion sense, a key element of her signature style is now remarkably affordable. Kate Middleton's coveted Cartier Ballon Bleu De Cartier watch, a staple accessory seen at her most prominent engagements, typically carries a hefty price tag of £5,900. However, a stunning alternative that captures its elegant essence is now available for a fraction of the cost, thanks to a standout Black Friday discount.
The Perfect Royal Alternative
The high-street watch brand Sekonda is currently offering its Beaumont Ladies Watch in silver for just £37.99, a significant reduction from its usual retail price of £49.99. This represents a generous 25% discount during the brand's Black Friday sale event. The Sekonda timepiece bears a striking resemblance to the Princess's luxury item, making it an irresistible purchase for fashion-conscious shoppers.
When placed side-by-side, the similarities are clear. Both watches feature sophisticated Roman numeral hour markers and a polished chain link strap. Crucially, the Sekonda model replicates the distinctive sapphire blue watch hands found on Kate's Cartier, a detail that beautifully complements her iconic sapphire and diamond engagement ring, which once belonged to Princess Diana.
Elegant Specifications and Styling Options
Designed for a dainty and refined look on the wrist, the Sekonda watch has a case size of 28mm and a depth of 8mm. The strap specifications include a width of 15mm, with an adjustable length ranging from a minimum of 138mm to a maximum of 182mm. For those who prefer a different finish, the same elegant style is also available in gold or a two-tone design, offering a versatile and fashion-forward edge to any outfit.
This affordable accessory mirrors a watch that the Princess of Wales has relied on for numerous important appearances. She was spotted wearing her Cartier timepiece during a visit to the RHS Wellbeing Garden at Colchester Hospital on July 2, 2025, and again later that month while attending the Wimbledon Tennis championships on July 12, 2025.
More Black Friday Watch Deals
Shoppers seeking other sophisticated alternatives have additional options on sale. Fossil's Gilmore Three-Hand Date Stainless Steel Watch, normally priced at £169, is now available for £126.70. For a more modern interpretation, Abbott Lyon's Mini Silver Pearl Link Belgravia 30 Watch features an elegant pearl face with cubic zirconia markers. Originally £149, it can be purchased with 35% off using the promo code BLACK35.
With these limited-time Black Friday offers, achieving a royal-inspired look has never been more accessible. The Sekonda Beaumont watch provides a brilliant opportunity to emulate Princess Kate's celebrated style without the extravagant expenditure.