McDonald's customers across the UK are up in arms after discovering that the returning fan-favourite burger, the Big Tasty, has been dramatically downsized, with many branding it the 'Small Tasty'.
A National Outcry Over a Smaller Burger
Fast food lovers have taken to social media to express their fury, with many claiming the new version is a 'disappointment almost as big as Rachel Reeves' Budget'. The core of the complaint centres on the burger's new, smaller size. Where it was once served in a large burger bun, it now arrives in a quarter pounder bap. Customers also report it contains less tomato and cheese than before.
One disgruntled diner, Kevin Cox from Aylesbury, did not hold back, declaring that patrons are 'being conned'. He described a recent visit with his wife as 'an utter disappointment and heartbreak', and the couple have vowed it was their 'last ever Big Tasty'.
The Price and The Product
The Big Tasty is a promotional item, typically appearing on the menu for limited periods. A source confirmed the size reduction, noting that the price has been adjusted 'to acknowledge the size reduction'. The burger now costs £6.29, down from its previous price of £7.19. For those wanting a more substantial meal, the double Big Tasty meal, featuring two beef patties, will set customers back £9.49.
However, the price drop has done little to quell the anger. Kevin Cox implored the chain via The Sun: 'I implore you to hold those responsible for this travesty accountable, and return to the public the Big Tasty as it has always been, not this excuse for a burger.'
Social Media Erupts with Disappointment
The backlash has been swift and vocal on platforms like X (formerly Twitter). One user angrily questioned, 'Wt* have done to the BIG tasty? It's even smaller than a Big Mac.' They accused McDonald's of attempting to 'gaslight' its customers, insisting the current offering is not a true Big Tasty.
Other comments from furious fans included:
- 'Hey @McDonaldsUK what did you do to my Big Tasty? This doesn't qualify as a Big Tasty anymore, maybe you need to rename it just the "Tasty"?'
- '@McDonaldsUK you have p****d half the nation off today, can you please tell me why you think it's acceptable to change the big tasty???'
- 'Well done @McDonaldsUK you took one of favourite, most requested burgers and made it worse... the "big tasty" is now the small tasty.'
The consensus is clear: for many loyal customers, the shrinkage of the Big Tasty is a change for the worse that has significantly damaged their perception of the product. The Daily Mail has approached McDonald's for an official comment on the situation.