Exclusive investigation reveals how a Harvard Business School marketing professor awards suspiciously high grades in what students call an 'easy A' course, raising questions about academic standards at the elite institution.
Social media influencer Melissa Hannah Grubbs faces backlash after fabricating a dramatic hurricane survival story that never happened, exposing the dangerous lengths some creators will go for online engagement.
The Duchess of Sussex makes waves with her new lifestyle brand's strawberry jam, sending carefully packaged jars to influencers while raising questions about royal title usage in commercial ventures.
Red Bull faces criticism for launching an energy drink advent calendar containing 24 full-sized cans, with health experts warning about excessive caffeine consumption and inappropriate marketing.
Popular social media star Taylah Latter shares harrowing details of the freak accident that left her with multiple broken teeth and facial injuries during a routine outing.
Beloved content creator Ben Bader passes away unexpectedly, leaving millions of followers mourning the loss of the inspirational TikTok personality known for his vibrant dance videos and positive messages.
Fact-checkers challenge Reform MPs' assertion that diverse advertising harms business, revealing evidence that inclusive marketing actually boosts company profitability and audience engagement.
New research reveals British consumers are reaching breaking point with relentless marketing emails from retailers, with many feeling overwhelmed and ignored by brands.
Instagram star Melissa 'Mel' reveals how her glamorous lifestyle crumbled after being caught smuggling cocaine in her luggage during dream holiday to paradise island.
A German security company that accidentally facilitated the infamous £75 million Louvre art theft has cheekily referenced the incident in their new advertising campaign, turning corporate embarrassment into a viral marketing triumph.
The social media world is mourning the sudden death of 19-year-old TikTok sensation Emman Atienza, whose TV host father has paid a moving tribute to his 'beautiful angel'.
Spanish authorities dismantle sophisticated drug trafficking network allegedly run by social media influencer with 130,000 followers, revealing how glamorous online persona masked criminal enterprise.
Exclusive insight into Nike's ambitious turnaround plan as the sportswear giant battles falling sales, management shake-ups, and fierce competition in 2025.
F1 legend Lewis Hamilton has overtaken global sports stars to claim the title of world's most marketable athlete, with fellow Britons Jude Bellingham and Harry Kane also making the top 10 in groundbreaking new research.
Olympic gymnastics legend Simone Biles has been crowned the world's most marketable athlete for 2025, with USA Rugby's Ilona Maher making a stunning breakthrough in the prestigious rankings.
A disabled Christian influencer known for her inspirational content was stabbed to death while livestreaming in a shocking attack that has horrified followers across France and beyond.
The wellness community is mourning the sudden death of Instagram influencer Stacey Hatfield, known for her 'Natural Spoonfuls' account, who passed away unexpectedly at 38 from natural causes.
The British food community mourns the unexpected passing of popular content creator Stacey Hatfield, known for her vibrant recipes and positive online presence.
Discover how marketing guru Brittany Becher transformed content creation into a lucrative career, revealing her proven strategies for making serious money online through social media platforms.
A British consumer reveals how she wasted £40,000 on expensive superfoods and supplements, exposing the dark side of wellness marketing and questionable health claims.
Exclusive look at how Strictly's Tess Daly and TV star Vernon Kay are supporting their 19-year-old daughter Phoebe's rise as a fashion influencer and international traveller.
Australian fitness mogul Tammy Hembrow opens up about her profound spiritual awakening, embracing Christianity after years of social media fame and how it's reshaping her approach to life, business and motherhood.
Discover how marketing specialist Rachel Wells transformed her social media skills into a lucrative career, earning over £100,000 annually by creating content for brands and teaching others to do the same.
Fitness influencer Tammy Hembrow opens up about her surprising approach to dating, friendship with former partners, and why she's deliberately slowing down her romantic life in candid new revelations.
Popular TikTok creator Marlena Velez faces serious charges in Florida after being arrested for the first time. Discover the full story behind the social media star's dramatic fall from grace.
British social media influencer recounts harrowing gang rape ordeal by seven men in Italy while documenting her travels. The 22-year-old shares her trauma and fight for justice.
Mystery surrounds the sudden death of Ukrainian influencer Oksana 'Amour' Foesier just days after she posted disturbing videos claiming someone was trying to poison her. The 33-year-old's final social media posts have sparked an international investigatio
Australian fitness influencer Tammy Hembrow sparks social media fury as followers accuse her of dishonesty about her Sydney getaway timing and purpose, uncovering evidence that contradicts her claims.
Sports commentator Jason Whitlock launches blistering attack on NFL's LGBTQ marketing strategy, claiming Bad Bunny Super Bowl ads and rainbow branding are driving away traditional supporters.
Kim Kardashian's shapewear brand Skims faces massive backlash over controversial Valentine's campaign using simulated pregnancy scans as marketing tool, with critics calling it 'exploitative' and 'going too far'.