Nigel Farage has stopped accepting requests for personalised video messages on the platform Cameo, following a Guardian investigation that uncovered clips showing him repeating extremist slogans, supporting a convicted rioter, and endorsing a neo-Nazi event. His page on the website now shows him as “unavailable”, and a source said he paused his use of the platform over security concerns.
The Reform UK leader has recorded more than 4,300 paid-for clips since joining Cameo in April 2021, earning over £370,000. The Guardian’s investigation revealed videos in which Farage repeated a motto associated with the UK far right, referenced antisemitic conspiracy theories, and made misogynistic remarks about left-wing politicians. In one clip, he told a man convicted for his role in a far-right riot: “I’m with you… keep your head up, keep believing in the right things.”
Farage made his first broadcast comments on the controversy on Thursday, falsely claiming the Guardian had “illegally obtained” material. He declined to say whether he would continue making Cameo videos, stating: “I don’t approve of things being published in national newspapers that have been illegally obtained.” No data was obtained illegally in the investigation.
When asked in an ITN interview if he regretted any of his Cameo remarks, Farage compared selling a video to selling shoes, saying: “If I have a shoe shop and I sell you a pair of shoes, and it turns out the person that bought the pair of shoes is a former convicted murderer, is that the fault of the person selling shoes?” He later called a Guardian reporter a “loser”.
Farage has not confirmed whether his decision to stop accepting Cameo requests is permanent. A spokesperson for Farage said his Cameo videos should “not be treated as political statements or campaign activity”, adding that with thousands of videos recorded, “the occasional mistake can occur”.
