NFL's Celebrity WAGs: Taylor Swift and Other Stars Redefining Power Couples
For many WAGs, their initial encounter with fame typically stems from being seen alongside their partner. However, within the National Football League, numerous WAGs have already established significant reputations in the entertainment industry. Frequently observed cheering from the sidelines, these celebrities are becoming just as recognizable to fans as the athletes themselves. From acclaimed actresses to chart-topping singers, the expanding roster of celebrity-NFL partnerships is fundamentally rewriting the playbook for modern power couples.
Travis Kelce and Taylor Swift
Kansas City Chiefs tight end Travis Kelce has been in a relationship with global pop sensation Taylor Swift since 2023. Their romance famously began after Travis attended one of Taylor's Eras Tour concerts in Kansas City during the summer of 2023. He attempted, unsuccessfully, to arrange a backstage meeting to present her with a friendship bracelet containing his phone number.
Travis recounted this story on the New Heights podcast he hosts with his brother, former Philadelphia Eagles center Jason Kelce. Following the anecdote's viral spread, it was confirmed that Taylor had indeed begun dating him. Travis expressed his initial disappointment, noting that Taylor typically conserves her voice around performances. "I was a little butthurt I didn't get to hand her one of the bracelets I made for her," he admitted. His brother Jason humorously suggested Taylor's refusal might be linked to her known support for the Eagles.
In August 2025, the couple announced their engagement via a viral Instagram post captioned by Taylor: "Your English teacher and your gym teacher are getting married."
Josh Allen and Hailee Steinfeld
Buffalo Bills quarterback Josh Allen and actress Hailee Steinfeld first sparked dating rumors in May 2023 after being spotted together in New York City. An insider revealed to People that they had been "hanging out for a few weeks" and described the relationship as new but enjoyable. Josh confirmed their romance in July 2023 with a heartfelt Instagram post featuring Hailee.
The couple became engaged in November 2024, with Hailee sharing the news simply by posting the date. Despite maintaining privacy about their relationship, Josh publicly praised Hailee while accepting the Most Valuable Player award at the 2025 NFL Honors, calling her his rock and best friend. They married in a lavish California ceremony in May 2025, and Hailee announced her pregnancy in December of that year.
Justin Herbert and Madison Beer
Los Angeles Chargers quarterback Justin Herbert and singer Madison Beer began dating in August 2025. Their relationship first came to public attention when Justin was seen on the set of Madison's music video. They later attended a Los Angeles Lakers game together and made their official public debut at Clive Davis' pre-Grammys gala in February.
Madison had previously been linked to TikTok personality Nick Austin and had a brief fling with Brooklyn Beckham. Justin, drafted by the Chargers in 2020 and winner of the Offensive Rookie of the Year award that season, signed a substantial five-year contract in 2023.
Stefon Diggs and Cardi B
Buffalo Bills wide receiver Stefon Diggs and rapper Cardi B have been dating since early last year. They publicly confirmed their relationship in May while attending a New York Knicks game courtside. As Diggs prepared for the Super Bowl, he was questioned about potential marriage plans but humorously deflected, emphasizing his immediate focus on winning a championship ring first.
DK Metcalf and Normani
Pittsburgh Steelers wide receiver DK Metcalf and former Fifth Harmony singer Normani were first spotted together in June 2022 but did not confirm their relationship until a year later via Instagram. Normani expressed her happiness in the relationship during an interview with Rolling Stone. In March 2025, DK announced their engagement during his introductory press conference with the Steelers, revealing he proposed in Houston with both families present.
Russell Wilson and Ciara
New York Giants quarterback Russell Wilson and singer Ciara have been married since 2016 and share three children together. Russell is also stepfather to Ciara's son from a previous relationship. Ciara attributes their lasting marriage to strong communication, avoiding going to bed angry, and maintaining regular date nights. She emphasized that they are committed to weekly date nights every Friday, which helps keep their relationship fresh and exciting.
Jonathan Owens and Simone Biles
Chicago Bears safety Jonathan Owens is married to Olympic gymnast Simone Biles. The couple met on the celebrity dating app Raya shortly before the Covid-19 pandemic in 2020, with their relationship deepening after Simone initiated contact via Instagram direct messages. Jonathan noted that pandemic restrictions actually benefited their relationship by providing uninterrupted time to connect. They married in a courthouse ceremony in April 2023, followed by a larger celebration in Mexico.
