BBC's popular entertainment show, Michael McIntyre's Big Show, has come under fire after viewers were charged premium rates for phone-ins—despite having no real chance to win.
Fans of the show expressed their frustration after discovering they were billed up to £2.50 per call during the "Send to All" segment, where contestants must convince their unsuspecting contacts to answer personal questions.
Viewers Left Fuming
Many took to social media to vent, accusing the BBC of misleading audiences. One viewer tweeted: "Charging people £2.50 a call when they can't even win is outrageous!"
Another added: "This feels like a scam. Why are we paying just to be part of a joke?"
BBC Defends the Charges
The BBC has defended the practice, stating that the costs were clearly displayed on-screen and in the terms and conditions. A spokesperson said: "All charges are transparent, and viewers are informed before participating."
However, critics argue that the charges are excessive, especially since participants have no guarantee of being selected.
Ofcom Rules Under Scrutiny
The controversy has reignited debates about Ofcom's regulations on premium-rate phone-ins. Campaigners are calling for stricter rules to prevent broadcasters from profiting unfairly from audience participation.
Will the BBC reconsider its approach, or will viewers continue to foot the bill for entertainment?
