As the party season approaches, a clever makeup technique can be more transformative than any new product. TikTok is currently overflowing with intelligent beauty hacks specifically designed to lift, smooth, and sculpt mature skin, proving that strategic placement trumps expensive purchases.
The Viral Contour Facelift for a Youthful Lift
Shared by makeup expert Lori Marschhauser in a clip with over a million views, this simple contour method is hailed as the 'best facelift for over 50s'. You will need a concealer, bronzer, blusher, and a straight-edged beauty tool.
To begin, place a straight utensil, like the handle of a brush, diagonally from the corner of your eye to the corner of your lip. Using a concealer, draw a line along the inner edge of this guide. Next, reposition the utensil to connect your outer nostril to your upper ear and draw another line of concealer above it.
Then, apply a small amount of blush from the point where the two lines intersect up towards your upper ear. Follow this by applying bronzer directly below the same concealer line. The final, crucial step is to gently blend everything with a beauty sponge or fluffy brush, resulting in a lifted, natural-looking contour that doesn't feel heavy.
Erica Taylor's Eyeliner Technique for an Instant Eye Lift
Beauty influencer Erica Taylor, a L'Oréal Paris League of Experts member with millions of followers, has shared what might be the best eyeliner tip for mature skin online. The challenge with mature eyelids is that they can wrinkle, causing waterproof liner to droop and smudge.
Taylor's solution involves using a thin-tipped pencil, such as the £7.99 L'Oréal Infallible Pencil. Apply it along the upper lash line until you reach the point where the lid begins to droop. Looking straight ahead, instead of following the lid down, lift the line upwards by about half a centimetre, avoiding a dramatic flick.
For a softer look, smudge the line slightly with a brush. For a more defined, party-ready statement, trace over the pencil with a thin line of waterproof liquid liner, connecting it seamlessly to the inner eye for a temporary, yet effective, eyelift.
Camille Cowher's Hack for a Smooth, Smudge-Proof Lip
The final hack comes from mature beauty specialist Camille Cowher, whose tutorials have amassed over two million likes. Her most-watched clip reveals a sneaky trick to prevent lipstick from bleeding into fine lines.
The first step is to take a clear lip liner and sketch it around the lips, paying special attention to outer creases. Rub it in with a fingertip to create an invisible barrier. This prevents lipstick from seeping into wrinkles around the mouth.
Apply your favourite lipstick on top, which will now stay perfectly in place. Finish with a layer of lip gloss to smooth over any feathering and create a flawless, statement pout that lasts all evening without needing constant touch-ups.
These three techniques demonstrate that with a few expert tricks, achieving a refreshed and lifted appearance is entirely possible, making them perfect for the upcoming festive events.