Reality TV star and beauty mogul Kylie Jenner has set pulses racing with a series of sultry new images to promote her latest fragrance, 'Cosmic Intense'. The 28-year-old entrepreneur shared the promotional shots on Instagram this Wednesday, showcasing the scent she describes as a 'Valentine in a bottle'.
A Daring Visual Campaign
In the fresh batch of images, Jenner models a striking, low-cut red latex minidress paired with classic black pumps, lounging provocatively on a sofa. The campaign also features the Kardashians star in a form-fitting red latex catsuit, a look that bears a strong resemblance to the iconic red latex bodysuit Britney Spears wore in her 2000 music video for Oops... I Did It Again.
Jenner captioned the post, writing: 'Your Valentine in a bottle. My new fragrance Cosmic Intense is a deeper, more seductive take on Cosmic.. rich, warm, and addictive.' She confirmed the scent will launch on 21 January via her website, KylieCosmetics.com, and will arrive at Ulta Beauty stores on 25 January.
Behind the Scent and Celebrity Endorsement
Explaining the inspiration behind the new perfume, Jenner said: 'When creating this, I kept thinking about how to make my favorite parts of COSMIC even more irresistible. I wanted richer vanilla, more warmth, and that creamy softness that stays with you.' The post quickly garnered attention from her famous circle, with likes from Hailey Bieber and her mother, Kris Jenner.
Launch Coincides with Relationship Milestones
The fragrance reveal comes amid heightened public focus on Jenner's relationship with actor Timothée Chalamet. A source recently told Page Six that the couple have been living together in Los Angeles for over a year, behaving 'like they're basically married already.' The insider added that Chalamet is involved in the lives of Jenner's two children, Stormi and Aire.
This follows Chalamet's public acknowledgment of Jenner as his 'partner' during his acceptance speech at the Golden Globes last Sunday, and a further romantic declaration at the Critics Choice Awards, where he thanked her for their 'foundation'. Psychologist Darren Stanton, speaking on behalf of Press Box PR, suggested these overt displays are a strategic form of 'social proof and relationship validation' designed to publicly cement their bond and deter speculation.
With a bold new product and her personal life firmly in the spotlight, Kylie Jenner continues to masterfully blend business promotion with curated celebrity narrative.
