British holidaymakers looking for their next adventure should mark their calendars for one of the year's most significant sales events. Travel Tuesday is set to return with a wave of unmissable discounts.
What Exactly is Travel Tuesday?
This annual event is entirely dedicated to slashing the cost of travel. It takes place on the Tuesday immediately following Cyber Monday, which itself comes after the American Thanksgiving holiday. In 2025, this means the big day falls on 2 December.
The term Travel Tuesday was first introduced by the online booking platform Hopper back in 2017. Since its inception, its popularity has skyrocketed. Industry analysis shows that search interest for the event surged by an incredible over 500 per cent between 2021 and 2023, proving its growing importance for savvy travellers.
How to Snag the Best Travel Tuesday Bargains
This period in late November and early December is traditionally when major airlines and international hotel chains reduce their prices, making it a prime window for securing a bargain holiday. To make the most of the sales, consumers are encouraged to follow a few key strategies.
Firstly, it pays to actively browse the numerous offers that will be available. Setting a firm budget beforehand is crucial to avoid overspending. Being flexible with your travel dates and even your destination can unlock the deepest discounts. Finally, travellers should consider booking directly with airlines and hotel providers, as this can sometimes offer additional benefits or price guarantees.
By preparing in advance and shopping strategically, Brits can turn their travel dreams into an affordable reality this Travel Tuesday.
