Once a serene Mediterranean gem adored by influencers and luxury travellers alike, this picturesque port has fallen victim to its own popularity. The idyllic destination, known for its pastel-coloured buildings and crystal-clear waters, is now grappling with hordes of rowdy tourists whose antics are threatening its charm.
The Instagram Effect
The port's photogenic qualities made it a social media darling, with influencers flocking to capture its beauty. However, this digital fame has brought unexpected consequences. Locals report increasing problems with overcrowding, noise pollution, and inappropriate behaviour from visitors more interested in taking the perfect shot than respecting the local culture.
A Community Under Pressure
Residents describe their frustration as the town's narrow streets become clogged with tourists, many in various states of undress, disrupting daily life. Restaurant owners complain of customers who spend hours occupying tables while taking endless selfies, ordering little more than a bottle of water.
Searching for Solutions
Local authorities are now considering measures to control the tourist influx, including:
- Limiting cruise ship arrivals
- Introducing visitor caps during peak seasons
- Implementing stricter behaviour codes
The situation highlights the growing tension between tourism-dependent economies and the preservation of local communities in the Instagram age.
