Google has announced its Pixel 11 series, with four models launching on August 20. Apple and Samsung users can save up to £850 when switching to the Pixel 11 Pro or Pro XL, provided they order by September 1 and trade in an eligible device.
Pricing and Trade-In Offer
The base Pixel 11 starts at £879, while the Pro begins at £1,079. Google's enhanced trade-in deal adds a £400 bonus on top of the standard device value, meaning the Pro could cost as little as £229 depending on the phone traded in.
Buying outright is often more cost-effective than monthly contracts. For example, Sky Mobile offers the Pixel 11 Pro with 25GB data for £30 per month plus £12 upfront over 36 months, totaling £1,092 before any mid-contract price increases. In contrast, buying directly from Google during the promotion could save up to £863.
Contract Costs and SIM Options
Sky's contracts include only 100MB of data, so larger data plans cost extra; an unlimited SIM adds £21 per month. At a total £51 monthly, ownership over 36 months equates to £1,836, significantly more than Google's outright price.
The £850 offer is based on trading in a 1TB iPhone 16 Pro; other devices may receive less. Google provides only the handset, so a SIM is required. However, the phone is network unlocked, allowing flexibility in choosing SIM-only deals.
At giffgaff, an unlimited SIM is available for £14 (was £25) on an 18-month contract, or £20 (was £35) on a monthly rolling basis, both including EU roaming. Mobiles.co.uk offers a free £369 Pixel Watch 5 and £50 case with select tariffs, such as iD Mobile's £27.99 100GB plan with £49 upfront.
Features and Early Reviews
The Pixel 11 Pro features Google's Tensor G6 chip, Titan M3 coprocessor, and Gemini AI assistant. It has a 6.3-inch Super Actua display with Gorilla Glass Victus 2, IP68 resistance, 8K video capture, and 120x zoom. Magic Capture uses AI to take photos and videos simultaneously.
Android Central, which has tested the device, called it 'spectacular' and praised its camera system as 'exceptional,' though they noted the Pro models are 'basically the exact same' as last year's, with improvements in hardware and software.
