A savvy Vinted seller has conducted a months-long experiment that yielded a remarkable result: a simple change to her selling strategy doubled her views and boosted sales by up to 50%.
The Vinted Experiment That Delivered Results
Nicola, an experienced Vinted expert and reseller, decided to put a common theory to the test on the popular European second-hand fashion platform. Over several months, she meticulously tracked the impact of altering just one aspect of her approach, aiming to eliminate seasonal fluctuations and coincidences.
Her conclusion was definitive. Sending a friendly, non-pushy message to every user who favourited one of her items led to a significant and sustained increase in sales. "Conclusively I can say with absolute conviction, that sending a nice non salesy friendly message to anyone who favourites an item of yours increases your sales," Nicola stated, sharing her findings in December 2025.
How the Simple Messaging Hack Works
The method involves personally reaching out to potential buyers who have shown interest by clicking the 'favourite' button on a listing. Nicola emphasises that the tone is crucial—it must be polite and helpful, not aggressive or pressurising.
"Not only does it increase your sales, it increases sales by 30 to 50%," she reported. "I am regularly seeing 50% more sales in any given week where I am messaging people that are favouriting." She acknowledged that the approach might feel "cringey" to some, but the cast-iron results speak for themselves.
Community Response and Additional Vinted Tips
The revelation sparked a wave of confirmation from other users in the comments section. One seller shared, "I always send a message with an offer. It's very simple and polite and doesn't require a reply." Another noted success from having full conversations about how to style items.
While the messaging hack proved powerful for many, it's not the only tactic for success on Vinted. Experts also recommend:
- Crafting clear product titles and descriptions with relevant keywords for search.
- Uploading new items during peak user activity times, known as 'the golden window'.
- Using high-quality, well-lit photographs.
With millions of global users buying and selling pre-loved clothing, accessories, and gadgets, standing out on the platform is key. Nicola's experiment provides a straightforward, evidence-based strategy for sellers looking to dramatically improve their Vinted sales performance with minimal extra effort.