Marks & Spencer has launched its Valentine's Day range early, and one product in particular is causing a stir online. The 'You Tickle My Pickle' chocolate bar, shaped like a pickle in a suggestive pose, has shoppers amused and sharing their reactions on social media.
The milk chocolate treat, with pink-tinted white chocolate cheeks and dark chocolate eyes, has been described as 'phallic-shaped' by some. Facebook user Joanne Rowland commented: 'I can literally hear the Karens [saying] ooohhh it looks like a c**k.' Others compared it to something less romantic, with Emmie Wood saying: 'The pickle looks like a turd.'
M&S describes the product as a 'feel-good' and 'charming' treat for Valentine's, Palatine, or Galentine's Day. The price has not yet been confirmed, but other Valentine's items in the range include a Pistachio Heart, Love Heart Cupcakes, and Heart-Shaped Jelly Beans.
The early release of seasonal items is a common retail strategy. Psychotherapist Kamalyn Kaur explained: 'Shops will often strategically introduce seasonal items well in advance to create a sense of anticipation and excitement that can prompt early purchases.'
