Shoppers across the UK are rushing to their local Marks & Spencer stores, driven by a viral claim that the retailer has created a chocolate treat that surpasses the beloved Cadbury Mini Eggs. The excitement centres on a newly launched, indulgent chocolate bar that has sent sweet-toothed fans into a frenzy.
The Viral Discovery That's Sparking a Shopping Rush
The buzz began when a woman named Emma Jenkins took to TikTok to share her first impressions of the M&S Giant Speckled Eggs Crunchy Bar. In a video posted in early January 2026, she documented her experience of trying the hefty 240g bar for the first time. "M&S has just released a giant mini egg chocolate bar, so let's try it together," she said, expressing clear excitement about the product.
As she opened the cardboard packaging, Emma immediately noted the bar's impressive thickness, comparing its segmented tips to a wider Toblerone. She also pointed out the visible pieces of M&S's own Speckled Eggs – a popular alternative to Mini Eggs – embedded within the milk chocolate. Priced at £7.50, the bar is a premium offering, but early tasters suggest it's worth the splurge.
An 'Unbelievable' Crunchy Surprise Inside
The first bite delivered a revelation. "First, I did not realise there were crunchy corn pieces and corn flakes in there," Emma admitted after reading the packaging. "I was thinking 'why does this taste really crunchy?' That is unbelievable."
This combination of smooth milk chocolate, pastel-shelled speckled eggs, cornflakes, and crunchy corn pieces created a complex texture and a flavour that Emma described as more caramel-like, reminiscent of a Crunchie bar. Her enthusiastic 'mmm' sounds said it all. "It's not just milk chocolate, that is so good," she declared. "This is so dangerous, because I could literally finish off this whole thing."
High Praise from Shoppers and Experts Alike
Emma is not alone in her praise. The comment section of her video flooded with eager responses. "Omg this looks amazing!!," one viewer wrote, while another stated, "I’m trying as soon as my taste is back omg." This public endorsement adds to existing acclaim for M&S's Easter range.
Notably, Money Saving Expert Martin Lewis has previously championed the retailer's standard bag of Speckled Eggs, calling them "so much better" than Cadbury's version, particularly on value. The 90g bag costs £1.75. The new Giant Crunchy Bar takes this fan-favourite ingredient to a whole new level of indulgence.
In her video caption, Emma issued a compelling challenge to her followers: "I don’t know if I can last until Easter without another one of these. Please go try this!" For chocolate lovers seeking a next-level Easter treat, the mission is clear: head to M&S before stocks of this coveted bar disappear.