Coleen Rooney attended the launch of her new 'By Coleen' collection for Primark, wearing a striped shirt from the range. The collection focuses on elevated basics with clean lines and simple silhouettes, aiming to provide versatile pieces for everyday wear.
Prices start from £7 for a t-shirt and go up to £34 for the statement mac coat. Among the standout items are a crisp white jacket and a sculpted white top, both designed to offer an expensive-looking finish at affordable prices.
The collection launches on Tuesday 10 March across 16 markets and will be available via Click & Collect in Great Britain. Coleen emphasised that the range is intended to be practical and accessible, offering women easy pieces that can transition from day to night.



