Boots slashes £84 e.l.f Beauty Icons makeup gift set to £35
Boots cuts e.l.f Beauty Icons makeup gift set to £35

Boots has reduced the price of the e.l.f Beauty Icons gift set, which contains eight full-sized items, from £84 to £35 as part of its Star Gift sale. The limited-time offer gives shoppers a saving of more than half off the original price.

The gift set includes products from the trending beauty brand e.l.f, such as the Power Grip Matte Primer worth £11 and the Holy Hydration! Thirst Burst Drops valued at £13. With eight items inside, each product works out to cost £4.37 apiece, which is cheaper than buying them individually.

What's Inside the Gift Set

The e.l.f Beauty Icons gift set features a range of makeup and skincare essentials, all in full size. The Power Grip Matte Primer is infused with lemon myrtle blend to help reduce the look of excess oil and shine, while the Holy Hydration! Thirst Burst Drops contain 1% hydrating hibiscus complex, hyaluronic acid, and brightening 5% niacinamide.

For makeup lovers, the set includes the Sheer For It Blush Tint in the shade 'Cherry Cola', which typically costs £6 when bought on its own. The full list of items includes:

  • Power Grip Matte Primer 24ml
  • Moon Glow Reviver Melting Lip Balm in 'Vanilla Toffee' 15g
  • Brow Laminating Gel 7.8g
  • Lash n Roll Mascara in 'Black' 9.2g
  • High Points Highlighter Brush
  • Suntouchable! All Set for Sun SPF30 60ml
  • Holy Hydration! Thirst Burst Drops 30ml
  • Sheer For It Blush Tint in 'Cherry Cola' 6.8ml
  • Boots Makeup Bag

Shopper Reviews and Alternatives

The e.l.f Beauty Icons gift set has not yet received any reviews from shoppers. However, the Power Grip Matte Primer has an overall star-rating of 4.7 out of five based on 20,144 reviews. One satisfied shopper said: "I really love this primer. It feels slightly tacky which helps my makeup grip onto my skin and stay in place throughout the day. It also leaves my skin feeling hydrated and works well under different foundations. A great affordable primer."

Other beauty deals include The Natural Beauty - Glow & Go Collection by Iconic London, worth £86, available for £46 at LookFantastic, and Milk Makeup's Jelly Lip Kit - Stain & Lip Oil Duo costing £33 at Sephora.