High street pharmacy giant Boots has jumped the gun on the traditional post-Christmas sales, launching a series of early Boxing Day deals that include a dramatic price cut on a premium beauty collection.
Major Discount on Luxury Beauty Set
While most Boxing Day sales formally begin on December 26, Boots is already offering significant reductions. One standout offer is the ICONIC London The Blushing Icon Gift Set. Originally valued at £130, the set is now available for just £65 – a saving of £60.
This six-piece kit is described as a full-face edit designed to sculpt, glow, and define. It presents a considerable opportunity for shoppers seeking belated Christmas gifts or a personal treat during the holiday season.
What's Inside the ICONIC London Bundle?
The set contains a curated selection of ICONIC London's popular products, aimed at creating a soft glam look.
The Get Cheeky Face Palette offers two blushes and two bronzers in matte and shimmer finishes, designed for customisable, blendable colour.
The Original Prep-Set-Glow is a hydrating priming and setting mist infused with light-reflecting pigments and skincare ingredients like green tea and vitamin E.
The Triple Threat Mascara promises length, lift, and thickness with an inky black, clump-free formula and a curved brush.
The Original Mini Illuminator in a champagne shade provides a liquid highlight for a megawatt sheen, perfect for on-the-go use.
The Smokey Eye Duo Kajal in Chocolate Brown is a dual-ended kohl pencil with matte and shimmer tips for defined or smokey eye looks.
The Lip Plumping Gloss in Nearly Nude is a high-shine, hydrating gloss with a cooling finish and a universally flattering neutral shade.
Shopper Reviews and Alternative Deals
The bundle has already garnered positive feedback. One customer left a five-star review, stating: "Incredible value for this quality set... 5 full size products and a mini, for under 50% of the set value." They were so impressed they considered purchasing another as a gift.
For those seeking other options, the same ICONIC London The Glowy Icon Gift Set is available at Debenhams for £48.75. Cult Beauty is also running a sale, offering 'The Ultimate Holiday Edit' worth over £270 for £49.
Boots has additional offers for skincare and makeup enthusiasts. The No7 The Ultimate Skincare Collection Gift Set, worth £85, is now £42.50. Meanwhile, the No7 Pro Artist Ultimate Glamour Beauty Vault has been reduced from £90 to £45.
These early promotions signal a competitive start to the post-Christmas sales period, with retailers like Boots keen to capture consumer spending. Shoppers are advised to act quickly, as stock for these heavily discounted bundles is likely to be limited.
